Item 6E
Reauthorizing the Community Engagement Committee
Item 6E
Mayor and members of the City Council,
I will be presenting Item 6E, Approve Ordinance No. 1073-A, 2nd Reading, reauthorizing the Community Engagement Committee.
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Requested Action
Approve an ordinance reauthorizing
the Community Engagement Committee
The purpose of this ordinance is to amend the current Community Engagement Committee (CEC) enabling ordinance to continue their existence as one of the City’s appointed committees until
such time that the City Council chooses to dissolve the committee.
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Background
1993 to 2013 ● 20 years
In 2013, the City Council tasked the SPIN Standing Committee to re-envision the SPIN program and further define their role within the program. In November 2013 under the guidance and
direction of the City Council, the SPIN Standing Committee ultimately recommended that their group be reestablished as a Community Engagement Committee, defined by Ordinance No. 1073.
This new committee was structured to be more streamlined, flexible, and capable of exploring new methods for community engagement.
City Council approved Ordinance No. 1073 at 1st reading
(6-1) on November 5, 2013 and requested that language be included to allow Council to review the committee after one year to assess its ability to enhance the City’s community engagement
work and determine if the committee serves the needs of the Council.
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Background
Community Engagement Committee:
Consistent mission
Seven committee members
Geographic distribution & diversity
Communication plan
Quarterly meetings
Annual report
SPIN Town Hall Forums
For your information the Community Engagement Committee was created with the following guidelines:
• The mission and purpose was to remain consistent with that of SPIN: "to connect
the community to local government," serving as an advisory board to Council on matters pertaining to community engagement and outreach programs.
• The number of committee members would
be reduced to seven (7), consistent with the size of most other boards or commissions. Doing so would create a more streamlined and effective committee, emphasizing the active involvement
of each member.
• The SPIN map would still be used for a number of planning and communication purposes within the city, as it is today. However, committee members would not be directly
tied to areas of the map. The Council would instead appoint members to the committee with "strong consideration to the geographical location and diversity of committee members.“ This
would allow for greater flexibility, more opportunities for residents to serve, and would reduce the number of vacant seats on the committee.
• The group would annually review and provide
comments on the City’s communication plan that highlights the City’s outreach and engagement efforts for the year, identifies key topics of interest to community members, and identifies
tools or techniques to aid in community engagement.
• The committee would hold quarterly meetings, instead of monthly meetings. And, in between these quarterly meetings, they would
meet jointly with other groups like the Senior Advisory Commission or the Youth Action Commission, as appropriate. The focus for these meetings would be to share information from the
City's communication plan, find out what specific interests a group may have, and learn what communication tools are most effective in reaching their group. This information can then
help shape future outreach/engagement efforts.
• The group would provide an annual report to the City Council capturing the City’s community engagement efforts and the results of the
committee's meetings throughout the year.
• SPIN Town Hall Forums would not be impacted by these changes to the committee. As recommended at the June Retreat, the forums would move
to Council Chambers and be recorded for Video on Demand. The committee members would still participate in scheduling and hosting those meetings, as they currently do, with the committee
member living closest to a proposed development assisting with and facilitating that meeting.
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Appointed Committee
Place 1 – Sherry Berman (term expires: Oct 2015)
Place 2 – Craig Rothmeier, Chair (term expires: Oct 2016)
Place 3 – Randy Robbins (term expires: Oct 2015)
Place 4 – Ben Siebach, Vice-chair
(term expires: Oct 2016)
Place 5 – David Alexander, Secretary (term expires: Oct 2015)
Place 6 – Bobbie Heller (term expires: Oct 2016)
Place 7 – Monique Schill (term expires: Oct 2015)
Here is the initial community engagement committee that was appointed by City Council in April 2014. Note that four of the members have terms that expire this October.
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Annual Engagement Report
Strategic Direction
2014 Accomplishments
Communication Plan
Recommendations
As alluded to in a previous slide the CEC is responsible for providing an annual engagement report to City Council. In your City Council packet you have been provided a copy of this
report which provides an overview of the committee’s strategic focus, its accomplishments from the prior year, comments on the city’s communication plan, and recommendations for the
committee to pursue in 2015.
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City Focus Areas:
Partnerships &
Volunteerism
Quality Development
City of Southlake – Community Engagement Committee Strategy Map
The Community Engagement Committee provides channels for Southlake City government to inform, involve and collaborate with residents and businesses.
C5 Promote opportunities for partnerships & volunteer involvement
C6 Enhance the sense of community by providing excellent customer service and citizen engagement opportunities
CECC1 Promote timely, accessible, meaningful and inclusive engagement tools (C5)
CECC2 Encourage active public participation in City’s planning and decision-making process (C6)
B6 Optimize use of technology
F1 Adhere to financial management principles & budget
City Corporate Objectives
Serve Our Customers
Provide Financial Stewardship
Manage the Business
CECL1 Build community motivation to engage on issues, trends and best practices (L1)
L1 Ensure our people understand the strategy & how they contribute to it
Promote Learning & Growth
CECB4 Overcome participation barriers through technology utilization (B6)
CECB2 Facilitate open, fair and constructive dialogue (B4)
Performance
Management
CECF1 Recommend innovative engagement methods that are cost effective and fiscally sustainable (F1)
CECC4 Raise awareness of involvement opportunities (C5)
CECB1 Continuously seek better ways of informing and engaging the community (B2)
B4 Provide high quality services through sustainable business practices
CECB3 Evaluate effectiveness of current engagement strategies (B6)
CECC3 Seek to understand public concerns and interests (C6)
B2 Collaborate with select partners to implement service solutions
One of the initial efforts of the CEC was to develop its own strategy map, consistent with the Committee’s establishing ordinance and aligned with the City’s overall strategy map, that
would define specific expectations that the group felt embodied the purpose of the committee itself. The proposed strategy map is show here. An interesting fact about this map is that
the CEC becomes the City Council’s first appointed board or commission to have it’s own strategy map that is aligned with that of the City Council.
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CEC 2014 Accomplishments
Developed a strategy map & accompanying metrics
Established subcommittees to focus on key priorities
Learned about City’s use of technology and social media
Hosted a candidates forum
and mobility forum
Planned 2015 forums regarding water
Made improvements to the SPIN meeting experience
Evaluated current engagement efforts and made recommendations
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SPIN Town Hall Forums
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City of Southlake Strategy Map
Critical Business Outcomes
CBO1 - Continue to implement Southlake 2030 Plan by focusing on short-term initiatives.
CBO2 - Become an employer of choice by developing a plan to recruit,
develop and retain employees committed to excellence.
CBO3 - Develop long-term strategies to address future financial uncertainties and challenges.
CBO4 - Improve mobility by proactively
completing traffic analysis of key areas.
CBO5 -Optimize resources through collaboration and partnerships to
reduce costs and add service value.
The City of Southlake provides municipal services that support the highest quality of life for our residents, businesses, and visitors. We do this by being an exemplary model of balancing
efficiency, fiscal responsibility, transparency, and sustainability.
Deliver on Our Focus Areas
Performance
Management &
Service Delivery
C1 Achieve the highest standards of safety & security
C2 Provide travel convenience within City & region
C3 Provide attractive & unique spaces for enjoyment of personal interests
C4 Attract & keep top-tier businesses to drive a dynamic & sustainable economic environment
C5 Promote opportunities for partnerships & volunteer involvement
Serve our Customers
Manage the Business
B1 Achieve best-in-class status in all City disciplines
B2 Collaborate with select partners to implement service solutions
B3 Enhance resident quality of life & business vitality through tourism
B4 Provide high quality services through sustainable business practices
B5 Enhance service delivery through continual process improvement
B6 Optimize use of technology
Provide Financial Stewardship
Promote Learning and Growth
F1 Adhere to financial management principles & budget
F2 Invest to provide & maintain high quality public assets
F3 Achieve fiscal wellness standards
F4 Establish & maintain effective internal controls
L1 Ensure our people understand the strategy & how they contribute to it
L2 Enhance leadership capabilities to deliver results
L3 Attract, develop & retain a skilled workforce
L4 Recognize & reward high performers
L5 Empower informed decision-making at all levels in the organization
C6 Enhance the sense of
community by providing excellent customer service and citizen engagement opportunities
L6 Foster positive employee engagement
Reauthorizing the CEC is aligned with our city strategy.
This proposed ordinance aligns with the City Strategy Map under the Focus Area “Partnerships and Volunteerism” and Corporate
Objectives “C5 Promote opportunities for partnerships and volunteer involvement” and “C6 Enhance the sense of community by providing excellent customer service and citizen engagement
opportunities.”
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Community Engagement
“Civic engagement is a leading and trending practice for local governments and is critical to quality local decision making and community building.”
-International City/County Management
Association
In closing the Community Engagement Committee has completed the specific items noted in Ordinance 1073, and has fulfilled its responsibilities for calendar year 2014. Since April of
last year the CEC has been dedicated to creating a sustainable engagement program that gives tools to the community to help them take a leadership role in deciding what issues are worth
investing in. Opportunities for involvement abound and every member of this committee has been working tirelessly over the course of the last year to provide extra value to this new
program. It is the Community Engagement Committee’s recommendation that this committee be reauthorized and become a permanent committee under the City Council’s stewardship.
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Questions?
Ben Thatcher at 817-748-8005
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For questions regarding this item, please contact Assistant City Manager, Ben Thatcher.