Item 9BCITY OF
SOUTHLAKE
Department of Planning & Development Services
STAFF REPORT
March 31, 2014
CASE NO: MSP15-001
PROJECT: Amendment to the Master Sign Plan for Park Village
EXECUTIVE
SUMMARY: The Woodmont Co. is requesting approval of an amendment to the Master Sign
Plan for Park Village retail center located at the southwest corner of E. Southlake
Blvd. and S. Carroll Avenue.
REQUEST: The proposed amendment to the master sign plan is specific to the tower feature.
The tower was approved as shown and presented to City Council on August 19,
2014, at 42 feet wide and 43 feet in height. The applicant is requesting to reduce
the size of the tower feature to 32 feet wide and 33 feet in height. The 10 foot
reduction is at the request of a major anchor in the development. The location,
colors and materials are not proposed to change from the original approval.
Summary of Sign Regulations
Sign Type
Brief Description
Number of Signs and
Locations
Tower Focal Feature
• Illuminated
tower element
approximately,
°
-...
33'H x 32'W.
R'RIf VIllR6E -
Brushed
aluminum and
-Ms.,
steel.
ACTION NEEDED: Consider approval of amendment to master sign plan
ATTACHMENTS: (A) Background Information — LINK TO PRESENTATION
(B) Vicinity Map
(C) Proposed Sign
STAFF CONTACT: Ken Baker (817)748-8067
Lorrie Fletcher (817)748-8069
Case No.
MSP15-001
BACKGROUND INFORMATION
OWNER: Excel Southlake I, L.P.
APPLICANT: The Woodmont Co.
PROPERTY SITUATION: 1001-1161 E. Southlake Blvd.
LEGAL DESCRIPTION: Lot 1, Block 1, Park Village, City of Southlake, Tarrant County,
Texas
HISTORY: August 19, 2014; a Master Sign Plan for Park Village was approved
under city case number MSP14-002; the tower element was
approved as presented.
SOUTHLAKE 2025 PLAN/
STRATEGIC LINK: Quality Development
SIGN BOARD ACTION: March 19, 2015; Approved (4-0) subject to the staff report dated
March 13, 2015.
STAFF COMMENTS: The sign criteria, site plan and application are attached to this
report.
REQUEST: The applicant is requesting approval of an amendment to their
approved Master Sign Plan. Please refer to Attachment `C' for
complete sign details.
Case No. Attachment A
MSP15-001 Page 1
Vicinity Map
Park Village
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MSP15-001
Amendment to the
Master Sign Plan
0 600 1.200
Case No.
MSP15-001
2.400
Feet
Attachment B
Page 1
Letter from the Applicant
The Park Village Tower Feature needs to be reduced from the original size of 42' x 43'H to a dimension
lower than 39' per the lease restrictions of a major anchor in the development.
We are requesting The City of Southlake's approval that the tower now he 32' x 33'H — a reduction of
only 10'.
Color rendering showing materials and other detail are attached. As well as a site plan identifying where
the tower feature is located (this has not changed).
We thank you for your time.
Case No. Attachment C
MSP15-001 Page 1
Site Plan
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PARK VILLAGE
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PARK VILLAGE SHOPPING CENTER
E. SOUTHLAKE BLVE & S. CARROLL AVE.
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Case No. Attachment C
MSP15-001 Page 2
Previously Approved Sign
Tower
Height: 43-feet
Width: 42-feet
Letters
Height: 30-inches
Case No.
MSP15-001
.OW ALUM. ROD FLET PAINTED SPRAYLAT
SM-171 S BRUSHED ALUM.
9' X S STEELTUBE'ARRAY' PAINTED TO
MATCH' PM *483 C RUST BROWN.
9'Xl(r STEELTUBESUPPORTS&
ROLLED DECOR RAINTEDTO
MATCH- PM #483 C RUST BROWN.
2'X 2' STEEL TUBE DECOR PAINTED
TO MATCH. PMS#4930 RUST BROWN.
V X V ALUM. TUBE FABRICATED SIGN
FRAME & PERFORATED ALUM. PANELS
PAINTED SPRAY LAT SM-171S BRUSHE❑
ALUM. (24 SIDES)
ALUM. FABRICATED CHANNEL LETTERS
BLACK RETURNS, BLACK TRIM CAPS,
#2447 WHITEACRYUC FACES WITH
1ST. SURFACE APPLI ED #363�222 DUAL
COLOR BLACK FILM.
71UUK WHITE L.E.D. INTERNAL ILLUM.
Attachment C
Page 3
d
6
Proposed Sign
fIR K V RLOR � '
T.I
INTERNALLY ILLUMINATED RADIAL TOWER _
(1) REQUIRED
Tower
Height: 33-feet
Width: 32-feet
Letters
Height: 30-inches
Case No.
MSP15-001
INTERNALLY ILLUMINATED SEGMENTED
'DRUM' STYLE LANTERN FACED WITH
.125' PERFORATED ALUMINUM
2' DEPTH NON-ILLUMINATEO REVERSE
CHANNEL LETTERS MOUNTED 2'FROM
BACKGROUND PANEL
COLOR KEY
■ PMS 483G. RUST BROWN, SATIN FINISH
SPRAYLAT MARK SM-1718, BRUSHED ALUM.
■ BLACK, SATIN FINISH
EXISTING TOWER FEATURE
Attachment C
Page 4