Item 6HZA10-077
Owner/
Applicant: City of Southlake
Request: Specific Use Permit for a mass gathering event called Southlake Tailgate to be held on February 5, 2011
Location: Southlake Town Square
LU Map
Zoning District Map
SITE PLAN
EVENT DETAILS
The event is planned to be held on Saturday, February 5, 2011 from 12 p.m. to 12 a.m.;
Anticipated attendance of up to 10,000 people;
The event will take place in the Grand Avenue area in & around Frank Cornish Park in Southlake Town Square;
The event will feature The Ticket sports radio station;
Live music will be held with multiple performers;
Local restaurants will have tents set up for the sale of food and beverages;
Alcoholic beverages will be sold throughout the event area only;
Department of Public Safety will have a mobile station set up with first aid available;
Multiple football themed games will be set up throughout the event area;
And, tailgating for vehicles will be permitted at designated locations of specific parking lots adjacent to the main event area.
Tailgating
Areas
Main Event
Area
SIGNAGE
January 6, 2011; Approved (7-0) subject to the staff report dated December 22, 2010 and permitting for appropriate signage to be placed up to two (2) weeks prior to the event for promotional
purposes.
PLANNING & ZONING COMMISSION
Questions?
Chris Tribble
Director of Community Services
2009 – Present
North Texas Super Bowl Committee
Presentations / Meetings / Tour of Southlake
Goal - Bring Super Bowl Event to Southlake
Mayor Terrell, City Manager, Staff, Pro Players & Hilton
Southlake Super Bowl Event Committee
Mayor Terrell, Council Members Muller & Zito & Staff
Event Scope & Planning
BACKGROUND
February 5, 2011 2pm-11pm
Grand Avenue District/Cornish Park
Target Audience - Adults
Biergarten atmosphere
Pre-event tailgating
Live music
Food and drink
Football themed activities (skills/video games)
SOUTHLAKE TAILGATE
EVENT LAYOUT
TENTS / BANNERS / SIGNS
MARKETING
Promotional signage throughout Town Square promoting the event
SPONSORS AND PARTNERS
PARTICIPANTS
ENTERTAINMENT
Questions?