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Item 5J AudioItem 5J Branding Initiative Rejection of All Proposals Integrity 1 Innovation 1 Accountability 1 Commitment to Excellence 1 Teamwork Branding Initiative — Rejection of All Proposals Background • July 28: Three (3) proposals were received • One proposal was non -responsive to RFP • Staff evaluated the other two against the requirements of the RFP and found them to be inconsistent or lacking on a variety of topics • Recommendation: Reject all proposals Integrity 1 Innovation 1 Accountability 1 Commitment to Excellence 1 Teamwork Branding Initiative — Rejection of All Proposals New Scope of Work • Add branding component to website • Include scope of services to include Marketing Services associated with anticipated Hotel Occupancy Tax budget • Re -issue combined RFP • Allow collective or individual responses Integrity 1 Innovation 1 Accountability 1 Commitment to Excellence 1 Teamwork Branding Initiative — Rejection of All Proposals New Timeline • August 2006: City Council rejection of proposals • September: Advertising begins for new RFP with website, branding, and hotel tax marketing scopes services • October: Proposals due • October -November: Proposals reviewed • December: Recommendation to City Council for award of Branding component • March 2007: Completion Integrity 1 Innovation 1 Accountability 1 Commitment to Excellence 1 Teamwork Branding Initiative — Rejection of All Proposals Questions? Greg Last (817) 748-8037 Integrity 1 Innovation 1 Accountability 1 Commitment to Excellence 1 Teamwork