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Item 10ECity of Southlake Department of Planning STAFF REPORT February 1, 2006 CASE NO SP 05 -329 PROJECT: Sign Variance for Aventerra REQUEST: Variance to the Sign Ordinance No. 704 -B requirements for sign height, area, and number of temporary real estate signs. The applicant is requesting variances for three signs to be located in the Aventerra development. The specific variances requested are as follows: Sian Reg. Permitted Requested Maximum Height 5 feet 16.25 feet (195 inches) Maximum Area 32 s.f. per sign face 143 s.f. Number of Signs I per site 2 per site (500 W. S.H. 114) 2 per site (100 E. S.H. 114) ACTION NEEDED: Consider variance request. ATTACHMENTS: (A) Background Information (B) Vicinity Map (C) Site Plans (D) Sign Detail (E) Sign Variance Application STAFF CONTACT: Dennis Killough (748 -8072) Ken Baker (748 -8067) Case No. Attachment A SP 05 -329 Page 1 BACKGROUND INFORMATION OWNER/APPLICANT: Cartwright Signs on behalf of Newland Communities PROPERTY SITUATION: 500 West S.H. 114, located at the southeast corner of S.H. 114 and W. Dove Street and 100 East S.H. 114, located at the northeast corner of S.H. 114 and N. White Chapel Blvd. REQUEST: Two new development signs are proposed at the property located at 500 West S.H. 114. A third new development sign is proposed at the property located at 100 East S.H. 114. The applicant is requesting a variance to the requirements for sign height and area for the three temporary real estate signs. The proposed signs are approximately 17 feet tall and 140 square feet in area. The applicant is also requesting to allow a total of two signs at 500 West S.H. 114 and a total of two signs at 100 East S.H. 114. Note: There are two existing real estate signs on the Aventerra property located at the northeast corner of S.H. 114 and N. White Chapel Blvd. One sign falls within the sign regulations for real estate signs and is located at 100 East S.H. 114. The other sign, located at 250 East S.H. 114, exceeds the area and height requirements and was granted a variance on December 16, 2001. The sign was allowed a total height of 17 feet and an area of 192 square feet. The actual sign is 16 feet tall and has a sign face area of 132 square feet. STAFF COMMENTS: The sign criteria, site plan and application are attached to this report. The following variances are requested: • Ord. 704 -13, Section 22.C.2.b. MAXIMUM HEIGHT The maximum permitted height is five (5) feet for ground signs. The applicant is requesting a maximum height of 16.25 feet (195 inches). • Ord. 704 -13, Section 22.C.2.c. MAXIMUM AREA The maximum permitted area is sixty -four (64) square feet with a maximum of thirty- two (32) square feet per sign face. The applicant is requesting one -sided signs with a maximum area of 143 square feet per sign face. The signs are 10.2 feet tall by 14 feet wide. • Ord. 704-B, Section 22.C.2.d. MAXIMUM NUMBER OF SIGNS Only 1 real estate sign is allowed per site. The applicant is requesting two real estate signs at 500 West S.H. 114. There was previously an over -sized sign at this site that was approved by City Council on December 16, 2001. This sign has been removed. Case No. Attachment A SP 05 -329 Page 2 The applicant is requesting one additional real estate sign at 100 East S.H. 114. The existing sign at this site is within the height and area regulations for real estate signs. The City Council may authorize variances in accordance with the following provision of the Sign Ordinance No. 704 -13, Section 14, Variances: The City Council may authorize variances to any restriction set forth in this ordinance, including but not limited to the number, type, area, height, or setback of signs, or any other aspect involved in the sign permitting process. In granting any variance, the City Council shall determine that a literal enforcement of the sign regulations will create an unnecessary hardship or a practical difficulty on the applicant, that the situation causing the unnecessary hardship or practical difficulty is unique to the affected property and is not self - imposed, that the variance will not injure and will be wholly compatible with the use and permitted development of adjacent properties, and that the granting of the variance will be in harmony with the spirit and purpose of this sign ordinance. A person may request a variance from the Sign Ordinance by filing the request with the Building Official. Any request for variance shall be accompanied by a completed application and a non- refundable filing fee in the amount specified in the current fee schedule adopted by City Council. COUNCIL ACTION: Consider variance request. M \Community Development \MEMO \SIGNS \2005 \SP05 -329 Aventerra Real Estate Signs.doc Case No. Attachment A SP 05 -329 Page 3 Vicinity Map Aventerra N W+ E S Case No. Attachment B SP 05 -329 Page 1 1400 4 1040 2004 3000 Feet b CA o CA N AI A STER P L A N laud use I landscape I infrastructure I phaslug, wncept b i a� A iF E N l E f k TM Click Development Areas 90 Zoom In �-- n 500 West SH 114 N (tll�ri c A S fE, R' P L A N land nsc landscape infrauftuctiove ( galiaghtg coiwvpt N 15Yj ooyIao(f -regv Case No. SP 05 -329 Click Pulcal Numbers pliv1011Il: d e4 4h,Qek Adobn -+ Attachment C Page 2 •� iii wr I - Farrnerly approved sign I j j /� ,� 6 �" `; _ has been removed N 15Yj ooyIao(f -regv Case No. SP 05 -329 Click Pulcal Numbers pliv1011Il: d e4 4h,Qek Adobn -+ Attachment C Page 2 500 West SH 114 - Sign 1 N o ,aced I a k W el VM- 2.35 ACR k Restaurants/Retail Use � • * BLAMHG 9EfgAgiS SFIDM11ARE . RAM QUMM1 FOR ADMnO# 1 & O r a-u" ENF P13dP OCFi'q�51Ai'�'f F� IFAS TRICf. I s i 14 �. �� i4CE55 � kOFllll'Y EIt5F11E11F V E N T E Ex, FI�EFi OM UK {+rat+ ---------- Vidnity Map } J' PARCEL 10 for The Grove at Arrenterra March 2004 Case No. Attachment C SP 05 -329 Page 3 500 West SH 114 — Si2n 2 New G( 6K/ pro posed VOHMCC r� ve st A V E N T E R R A ! mAkim ARE "0 AS Cal ON 71* C ZOHW snaV & DMCXpuaff E(pj FOAM KFUt TO WAWLY FOR TM PWPM W DADGUCr 1 AEMS k MW EkSMENr 12• SAIA 2-69 ACRES RestaurantstRetail Use � � �` � Sa' auRniwt SE3'�ICJI Vicinity Map For more inforn atioll. cc PARCEL 106 for The Grove at Aventerra March 2004 intact Suck DrIgger5 (bddggenjPaewIaridcornmLmiVes com) or Wes Prestemon (mprestemonftewlaridmmminitleg com), Newland CommunItles at 972-529-5988. Case No. Attachment C SP 05-329 Page 4 100 East SH 114 and 250 East SH 114 r 5T! w d . � I : � S 1 E I � I' A IN EastSH114 I land 11%e land5cam I Wrti MIE11:luIc I Phadug ccnic+epl f lit � . ' ,�¢ i _ n,.y � Y * -. t ... - :3�� - '��'L �.7� � �'rr�+F - xA • -�� � X111 �� , 43r 0 1 Y�IiG`d x+71+ + ' ti e-w AL S } IT HAS Rf� N V6mOV �b.s•wr� , a � Click 1 Nuw- [aers i i q uinloble deioils sF:eer ' Sf�Olti! ,' �Cr4I}L1F F�RC7 [[!r �SaU�rE[I E Xj srj" G-- 250 East SH ]14 (V A rt I►y}cp IOO East SH 114 Case No. Attachment C SP 05 -329 Page 5 100 East SH 114 vi S 6- popo �f WN ME 8MM ffil" IH w 200a ADWKRC Qulw IV THC CCFrS & Wfil R� THIS TRACI. 7 T 6. 9 2. A C 1 � Re. QRetail/ I I Otel Use i I PARCEL 202 f )(KS T i H 6- Vicinil y,Map AV E N I E R R A for The Corporate Center at Aventerra March 2004 Case No. Attachment C SP 05-329 Page 6 250 East SH 114 AV E N T F R R A 7.20 ACRES Mid—Rise Office Usff/ 4 F W, Vicinity Map IS 1 hC'TF-- BIJILC4HO SETRkM UWM ARE BASED UN WF. EMMO ZOUM REOUIRE NEWS, FOR ,45MOKNL SETWK & MUPPMENT REQP��REF TO THE MR M Nks TRACT. PARCEL 204 for The Corporate Center at Aventerra March 2004 Case No. Attachment C SP 05-329 Page 7 Proposed Signs h V E N T E R R n S o U T H L A K E Call Buck Driggers or Your Broker Newland Communities 3,4 @ 10' x 14' single -fake alumacore colors TB© - to match existing colors wo #34248 Cartwright Signs 8130/05 1 at SEC of Dove & 114 1 at West side of White Chapel 1 at NEC of White Chapel & 114 1 at a _ro Case No. Attachment D SP 05 -329 Page 1 972.529.5988 A E R Bro ker ca ll Buck Drigger, j ILI 972- - 5988 L� SP 05-329 '--vmr-mvw idol Ir rpm— Page 2 Sign Variance Application Demonstration Please demonstrate that the Lallowing conditien3 are applicable to the a-e uosted si n Variance* 1. That a literal enforcement of the sign regulation will create are unnccessary hardship or practical difficulty on the applicant_ Neirtand Conimmlide - p r' ojecteel plum for flit Avenre:rra area of . ovehlake Includcxs opporirrxoide5 for a I ariefy of corporations, restaisranA% h ateh, ojfte -5 and relo s Th signs we are p rapo.1 sIg for cprrt it review offe Newland C'i�rrrtirit+�itie� liiglr Visibilifi�J��r this desirable crre[r �,J .�'orrfhlu ke!. T�ri?se signs urn profeSSii�rftillV desigired arril niaritr}artrr in i?r� e�crrf to assist lVirr� +icrrril C:orr�rrrr #,riticxs; xrt fdreir prarirririnxt Df tlr� .�ti 'erifei'rr# pro�exCY it yt�pr#!d proiv ptarciical dtfiadty if Nopland Comm Pin itins ti m frrrcrble to gain visihi ity to prornofe to cexrpor rrt om (f iat w1 bent -fi! both l ovIond C'orrrrmoniti &s and t he Town of Soulhlake. 2. That the situation causing the unnecessary hardship or practical difficulty is unique to [lie affected property and is not self unposed. O w specifix ckuatioia is unique in request due to McJki Mot Yho Avcrrier•ra Mosier Plairprojeefedl v Newland cotrrrrno offers apportunity to srich a wide range of torporarions 77vis iinig2oepropr:rry offers corporations claseaprarirri•il 10 uirpetrfi aS +Veil os Convenience to both Dallas and WM rrrarkefs, ,rdiis foc'aVOP will be critical 10 the st #rce,ss of idle bialnesse.v �011ritt this c0111ru#udly The rluenterra property will give tl#cw corporations abilirY to seek regional, dunieslit and global pre lance al/ fi am their hoipe base in Ohs Tom i ot5outhlake 3. That the variance will not injure and will be wholly compatible with the use and permitted development of adjacent properties. It is w ilh 5poeiJir hilerttion Thal tdra signs proposedJor (he= �trenterra project Pvere desigrri =d to be toPupalible and drmv anention la this desirable property fre do not fe el that any of Me propowd sig)is are city rently posing iroticertr fO €rdjaceni pr•opertic -5. Ir is orir crpc: #!G'rri a tltut lairdprajects cerrr cdrarrge o> cr Ffrri We understand that there inay i otne a nitre: irr the future inter e flieso rigrrs tivouid possibly pose concei ei for an adjac property If ehe T'rtsvn of,Sofahierke dertennines the .5ignagef is posing concern to ad jace nt properties, we w a capable.} and willing to r'elocato lire it gnage io preirem con cer i r 4. That the variance will be in harmony with the spirit and purpose of the sign ordinance. The Aventer'raprreect is a devx-doprnew v In the setting of Aids an pasrrire Viet( co rrilriu nior A 35 acre mired vw sviih close access to D W International rtrrperr f irs weil ac Dallm -Ft Worth mefropler el veuterra is a natural, yet Sophivicaled wiling fhaf is &:V io be ei hanced by bath ilsrrrcrrrric arcliitectri attes be }aritlfrif lrrrrdcrapc}s }t is our belief that th epurrose of ani! city sigri atdf Tru ice-f is to regwlafe the amount of sigrrage and the qualify of signage andprevani arivlrrtrar'ds dtie ro r #it- trrrtiirfairfed arfdpoorlw rrrarrrtfotfr #re dsi rya c� brie ra tiro profe,5 Sional design and quality 1 urwifaceure and untallation of the pr apaased sigras, ive feel these signs a not on() in harin onyP wish fi re iralar of lire To wn Of Soirtdrlake's crrd inarrce, bill also irr sp irit with fire; fe of the c ot uinirrliy. Td re 111 111n al prrrpase and hirer Of f lreSE 5 igr35 fs ley crU4r r'e pirfabli' c'orparafiony to the Ave nierra conilr onirv. l"Y a.sk Mai you pleases corr.side the t of chew y tie e mrislo n on rdi is proper - F) , it- hen re coin ideving apprDring our proposal. Case No. SP 05 -329 Attachment E Page 1 Cartwright Signs, Ltd. 1/31/06 Re: REQUEST FOR VARIANCE For: Aventerra Signage for Newland Communities Dear Council Members, Please accept this letter as request for variance on three (3) signs in the City of Southlake, in the community known as Aventerra. Newland Communities currently has three (3) signs in this community that were manufactured for Aventerra by our company. We would like to ask you to please review the following attachments and consider allowing these signs to remain as is. The attachment should provide sufficient information on the style of signs, as well as layout and placement within the community. We would also like to note that Newland Communities has two (2) existing signs that were not manufactured by Cartwright Signs. A city employee, Mr. Dennis Killough, advised our office to also note these signs for your reference. I will note the location of these particular signs on the following maps as "existing ". The three (3) new signs that we are requesting variance for will be noted on the maps as "new ". Your time and consideration in reviewing our variance proposal is greatly appreciated. As we feel it is critical to the development of this property, it is our desire to keep all five (5) of the signs noted on the attached map as is. Please do not hesitate to contact me if you have any questions regarding our request, or the information attached. Our original letter dated 11/28/05 and map submitted at that same time showed a total of 3 old signs, and 3 new signs. We have revised this letter due to a change in the total quantity of signs. There are now only two (2) old signs, and three (3) new signs. Please note that the sign shown on our original submitted map located on Parcel 104 a, The Grove at Aventerra (Off Hwy 114 & Dove Rd) has since been removed from the property. Respectfully, Jacque Forsher Manager 972 - 278 -8976 jacque@cartwrightsigns.com Case No. SP 05 -329 Attachment E Page 2