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Item 9BCity of Southlake Department of Planning & Development Services S T A F F R E P O R T September 26, 2007 SP 07-317 CASE NO: Sign Variance for Home Design Studio PROJECT: REQUEST: JKF Industries, Inc. (Home Design Studio) is requesting a variance from the Sign Ordinance No. 704-C regulations for maximum area for an attached sign. The subject property is located at 2225 West Southlake Boulevard, Suite 465 in the Southlake Marketplace retail center. The applicant is requesting to move an existing internally illuminated sign from the previous store location in Rockwall to the new store location in Southlake. Under Sign Ordinance No. 704-C, the applicant is allowed a maximum sign area of 29.6 square feet. The applicant is requesting a maximum sign area of 39.2 square feet. The sign complies with letter height and sign width requirements. The specific variance requested is as follows: Sign Regulation Current Regulation Proposed Regulation Maximum Area 29.6 square feet 39.2 square feet ACTION NEEDED: Consider variance request. ATTACHMENTS: (A) Background Information (B) Vicinity Map (C) Site Plan (D) Proposed Sign (E) Sign Variance Application STAFF CONTACT: Ken Baker (748-8067) or Jenny Crosby (748-8195) Case No. SP 07-317 BACKGROUND INFORMATION APPLICANT/OWNER: J. R. Fragoso, JKF Industries (Home Design Studio) PROPERTY SITUATION: The property is located at 2225 West Southlake Boulevard, Suite 465. STAFF COMMENTS: The sign criteria, site plan and application are attached to this report. N:\Community Development\MEMO\SIGNS\2007\SP07-317 Home Design Studio.doc Case No. Attachment A SP 07-317Page 1 Case No. Attachment B SP 07-317Page 1 Site Plan Home Design Studio Case No. Attachment C SP 07-317Page 1 Sign Photograph (Photograph of sign taken at applicant’s previous store location) Case No. Attachment D SP 07-317Page 1 Sign Rendering Case No. Attachment D SP 07-317Page 2 Sign Variance Application Case No. Attachment E SP 07-317Page 1