Item 9BCity of Southlake
Department of Planning & Development Services
S T A F F R E P O R T
February 28, 2007
SP 07-055
CASE NO:
Sign Variance for The Ice Cream Place
PROJECT:
REQUEST: This is a variance request from the Sign Ordinance No. 704-C letter height regulations
for attached signs. The subject property is located at 1957 West Southlake Boulevard,
Suite 150 in Players Circle Addition. The applicant is proposing an attached sign on the
west elevation of the building that will have a maximum letter height of 18 inches,
which exceeds the maximum allowed letter height of 14 inches for this elevation. The
proposed sign complies with the sign area and sign width requirements and will be
internally illuminated.
Approval of a variance is needed to receive a sign permit for the proposed sign. The
specific variance requested is as follows:
Sign Regulation Current Regulation Proposed Regulation
Maximum Letter Height 14 inches 18 inches
ACTION NEEDED: Consider variance request.
ATTACHMENTS: (A) Background Information
(B) Vicinity Map
(C) Site Plan
(D) Proposed Sign
(E) Adjacent Signs
(F) Sign Variance Application
STAFF CONTACT: Ken Baker (748-8067) or Dennis Killough (748-8072)
Case No.
SP 07-055
BACKGROUND INFORMATION
APPLICANT/OWNER: Gerald Connell, The Ice Cream Place
PROPERTY SITUATION: The property address is 1957 West Southlake Boulevard, Suite 150. The
building is located in the Players Circle Addition development.
STAFF COMMENTS: The sign criteria, site plan and application are attached to this report.
N:\Community Development\MEMO\SIGNS\2007\SP07-055 Ice Cream (Players Circle).doc
Case No. Attachment A
SP 07-055Page 1
Case No. Attachment B
SP 07-055Page 1
Site Plan
Proposed Sign
(24 inch letters)
Case No. Attachment C
SP 07-055Page 1
Proposed Sign
Case No. Attachment D
SP 07-055Page 1
Sign With 14 Inch Letters (For Comparison)
Case No. Attachment D
SP 07-055Page 2
Adjacent Signs
24 inch letters;
Variance granted February 2006
18 inch letters;
Variance granted September 2006
Case No. Attachment E
SP 07-055Page 1
18 inch letters;
Variance granted November 2006
Case No. Attachment E
SP 07-055Page 2
Sign Variance Application
Case No. Attachment F
SP 07-055Page 1