Item 4D AudioMayor and City Council members this is XXXX XXXX and I am presenting agenda Item 4-
D for your consideration –Approve an agreement between the City of Southlake and
Carroll Independent School District for www.MySouthlakeNews.com.
1
The proposed agreement emphasizes several areas on the City’s strategy map including
the focus area of partnerships and volunteerism, b-2 collaborate with select partners to
implement service solutions, b-4 provide high quality customer service and Optimize
use of technology.
2
www.MySouthlakeNews.com is joint venture between the City of Southlake (City) and
Carroll Independent School District (CISD). Plans commenced in spring of 2010 to
engage City vendor Ariamedia to create and launch a website that would provide the
Southlake community with pertinent news and information with cost savings in mind.
3
Recognizing the desire of residents and businesses for more timely communication on
city and school district issues, and the array of changing technologies for delivery, a
platform for Southlake specific news and information was conceived for use.
MySouthlakeNews.com is designed to evolve with technology and the user’s needs into
a multi-media platform, which will not only inform, but receive feedback on critical
issues affecting Southlake and surrounding cities.
4
My Southlake News is an approved FY 2010 budget item. The $36,000 start-up costs
were incurred in FY 2010 with 50% of the monies paid by CISD. As the representing
entity for this venture, the City fronted the initial costs of the website with
reimbursement provided by CISD. The start-up costs are coming from the strategic
initiative fund (SIF). All CISD reimbursements will go back into the SIF. There is also a
$3600 yearly maintenance and support fee which will also be split with CISD. Again,
the City will front the fee initially with CISD reimbursing at a later date. The
maintenance fee is paid from and reimbursed to the City Manager’s support services
budget line item.
MySouthlakeNews.com is intended to place in a digital format the City’s news and
information. In previous budget years more than $15,000 dollars in printing and
postage costs were incurred in relation to the City’s newsletter. MySouthlakeNews.com
is intended to enhance the City’s communication efforts and eliminate paper copy
costs.
5
Approve Agreement between the City of Southlake Approve Agreement between the City of Southlake
Staff’s recommendation is to
and Carroll Independent School District for and Carroll Independent School District for www.MySouthlakeNews.comwww.MySouthlakeNews.com
6
If you have any questions regarding this request please feel free to contact Pilar Schank
at 817-748-8006. Thank you.
7