Item 10A Sign Ordinance Amendment Options Readerboards and Logo Regulations
Readerboards
Background
Current regulations may not adequately address the detrimental impacts of readerboard signs.
A moratorium was approved on July 6, 2010 to allow time to research the use and regulation of readerboard signs and to propose revisions to the Sign Ordinance.
Moratorium expires October 4, 2010.
Readerboard Definitions
Electronic: A sign that utilizes alternating electronic data control components.
Readerboard Definitions
Manual: A sign comprised of non-permanent letters, numerals or symbols, which allows a change of sign copy by adding, removing, or rearranging said letters, symbols or numerals.
Note: This definition does not apply to sandwich board signs
Current Regulations
Prohibited Signs
Signs illuminated to such intensity or in such a manner as to cause a glare or brightness to a degree that it constitutes a hazard or nuisance to traffic.
Signs that move or flash or have moving or flashing components; signs that are intermittently lighted or have changing colors; signs that revolve; or any other similarly constructed
signs.
Types of Readerboard Signs
Menuboard – A drive through sign associated with menu and pricing for food services and may include an audible speaker and microphone integral to the sign.
Regulations:
Attached or monument
2 per site
24 sq. ft. max.
At side or rear of building
Types of Readerboard Signs
Bulletin Board – A type of monument sign for displaying neighborhood news.
Regulations:
One per subdivision entrance; not to exceed 2
Must be located on designated common area
No closer than 100 feet from an arterial
Max. 6 feet tall
Max. 18 sq. ft.
Must have lockable covering
Types of Readerboard Signs
Institutional – A permanent on-site sign used to identify governmental and municipal agencies, public schools, churches, or similar public institutions, and used to communicate messages
of importance to the general public.
Regulations
One per street frontage
Max. 6 ft. 6 in. tall
Max. 50 sq. ft.
Messages may not scroll, flash or change more than once a day.
Types of Readerboard Signs
Gasoline Pricing – A permanent on-site monument sign which displays the price per gallon of fuel sold by that business, and which may periodically change to reflect changes in fuel prices.
Regulations
One per site
Max. 6 ft. 6 in. tall
Max. 50 sq. ft.
Price per gallon display may not scroll, flash or change more than once a day.
Option 1
Prohibit all types of readerboard signs, including menuboards, bulletin boards, institutional signs, and gasoline pricing signs.
Allow readerboards only by variance.
Option 2
Prohibit readerboards along major roadways (S.H. 114, F.M. 1709, F.M. 1938, arterials and collectors) (SUP).
Allow readerboards along neighborhood streets (bulletin boards) and internal drives (menuboard signs).
Option 3
Allow certain readerboards:
Gasoline pricing, but readerboard section limited to only displaying price per gallon of gasoline.
Institutional, but readerboard section limited to only displaying information concerning forthcoming public events.
Menuboards.
Bulletin boards.
Logo Regulations
Revise Logo Regulations?
Logos are currently allowed to be 125% of the maximum allowed letter height.
Options:
Keep current regulation.
Reduce maximum logo height to maximum allowed letter height.
Questions?