Item 4GStrategy Map Revisions Two proposed revisions to map: Definitions for focus areas Add clarity to focus areas New corporate objective Address the City’s new strategy for tourism Focus
Area Definitions Safety & Security: The establishment and maintenance of protective measures and policies that reduce danger, risk or injury to individuals who live, work or visit the
City of Southlake and their property. Mobility: The efficient movement of pedestrians and vehicles from place to place within Southlake through means such as roads, sidewalks, and
trails. Focus Area Definitions Infrastructure: Capital assets that provide city services within Southlake such as parks, buildings, water, sewer, drainage systems, sidewalks and roadway
systems. Performance Management & Service Delivery: The formalized, results-oriented method used to apply best management practices and fact-based decision making to measure, monitor,
and improve performance toward meeting strategic objectives, providing services, and enhancing accountability. Focus Area Definitions Quality Development: The skillful preparation and
execution of plans and policies ensuring an attractive, safe, financially viable and sustainable community for Southlake residents and businesses. Partnerships and Volunteerism: The
active promotion of alliances through community involvement focused on giving time, energies, or talents to individuals and groups for the enrichment of the Southlake community and its
strategic affiliations. Item 4G Approve revisions to the City of Southlake Strategy Map. City of Southlake Strategy Map The City of Southlake provides municipal services that support
the highest quality of life for our residents and businesses. We do this by delivering outstanding value and unrivaled quality in everything that we do. Fulfill Our Mission Live Our
Core Values Promote Learning and Growth Provide Financial Stewardship Serve Our Customers C1 Achieve the highest standards of safety and security C3 Provide attractive and unique spaces
for enjoyment of personal interests C4 Attract and keep top-tier businesses to drive a dynamic and sustainable economic environment C2 Provide travel convenience within city and region
B5 Optimize use of technology B1 Implement and share best practices across all departments B3 Pursue innovative service delivery options B4 Provide high quality customer service B2 Collaborate
with select partners to implement service solutions F1 Achieve competitive financial benchmarks F2 Maintain or improve AA bond rating F4 Maximize return on investments F3 Invest to provide
and maintain high quality public assets Manage the Business Safety Mobility Infrastructure Performance Management Quality Partnerships
and Security and Service Delivery Development and Volunteerism L2 Enhance leadership capabilities to deliver
results L3 Attract, develop and retain a skilled workforce L1 Ensure our people understand the strategy and how they contribute to it L4 Recognize and reward high performers L5 Actively
promote opportunities for partnerships and volunteer involvement (individual and group) Deliver on Our Focus Areas Integrity ● Innovation ● Accountability ● Commitment to Excellence
● Teamwork C5 Enhance resident quality of life and business sustainability through tourism Questions? Contact Ben Thatcher 817.748.8005 * This item incorporates two changes to the
City’s strategy map. The City’s strategy map is the communication tool that articulates the City Council’s overall strategic direction to staff, as well as the community. Revisions to
this map will set the priorities for City departments’ business plans and subsequent work plans. * First, staff is proposing definitions for each of the City’s focus areas. At the last
City Council strategic retreat, back in January, the City Council asked Staff to propose definitions for each of the City’s focus areas for City Council consideration. The proposed definitions
were created by each of the Focus Area Cabinets and are proposed as the following: * Staff Recommends the Approval of the proposed revisions to the City of Southlake Strategy Map as
presented. If Council so chooses they may Propose alternative definitions/wording, or decide to maintain the current Strategy Map with no definitions for the focus areas. * The second
item for Council’s consideration is the addition of a new corporate objective to address the City’s tourism strategy. This has been added under the “Serve Our Customers” perspective
on the City’s Strategy Map as objective C5. The exact wording for this new objective, Enhance resident quality of life and business sustainability through tourism, came from the City
Council’s June retreat discussion regarding the City’s tourism strategy. * *