2025-03-25 CEDC MeetingSOUTH LAKE
TEXAS
COMMUNITY ENHANCEMENT & DEVELOPMENT CORPORATION MEETING
TUESDAY, MARCH 25, 2025
LOCATION: The Marq Southlake
Legends Hall - Boardroom
285 Shady Oaks Drive
TIME: 6:00 p.m.
AGENDA:
1. Call to order
2. Consider approving the minutes from the February 25, 2025, Community Enhancement and
Development Corporation meeting.
3. Consider an amendment to the adopted Fiscal Year 2025 Southlake Community
Enhancement and Development Corporation Replacement Fund Budget.
a. Consider approval of funding for the purchase of capital equipment from Ford
Audio -Video Systems LLC, in an amount not to exceed $163,926.
4. Staff reports:
a. Southlake Open Rewards Program Update
b. Financial reports
I. The Marq Southlake financial highlights and membership sales report
II. Sales tax report
c. Economic and development activity report
5. Adjourn
A quorum of the City Council, board, commission, or committees may or may not be present at
this meeting.
CERTIFICATE
I hereby certify that the above agenda was posted on the official bulletin boards at Town Hall,
1400 Main Street, Southlake, Tex��s on Friday, March 21, 2025, by 6:00 p.m., pursuant to Chapter
51 of the Texas GovernmWfl
Am elley T MC - � _
City cretary ,
If you plan to attend this md'&t4A a disability that requires special needs, please advise
the City Secretary 48 hours inracii' A"c'e' at 817-748-8016, and reasonable accommodation will be
made to assist you.
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• 1 'CITY OF
SOUTHLAKE
TEXAS
SOUTHLAKE COMMUNITY ENHANCEMENT AND DEVELOPMENT CORPORATION
BOARD MEETING MINUTES: Tuesday, March 25, 2025
LOCATION: The Marq Southlake
Legends Hall — Boardroom
285 Shady Oaks Drive
Southlake, Texas 76092
TIME: 6:00 p.m.
COMMUNITY ENHANCEMENT AND DEVELOPMENT CORPORATION BOARD
MEMBERS PRESENT:
Board President, Martin Schelling
Board Vice President, Mike Pazera
Board Secretary, Craig Sturtevant
Member, Bob Mundlin
Member, Eric Wang
COMMUNITY ENHANCEMENT AND DEVELOPMENT CORPORATION BOARD
MEMBERS ABSENT:
Member, Jeff Wang
STAFF PRESENT:
Chief Financial Officer, Sharen Jackson
Director of Information Technology, Blair Halbert
Deputy Director of Economic Development & Tourism, Robert Briggs
Deputy Director of Community Services, Ryan McGraii
1. Call to order:
Board President, Martin Schelling, called the meeting to order at 6:02 p.m.
2. Consider approving the minutes from the February 25, 2025, Community
Enhancement and Development Corporation meeting:
A motion was made to approve the minutes from the February 25, 2025, CEDC
meeting.
Motion: C. Sturtevant
Second: E. Wang
Ayes: M. Schelling, M. Pazera, Bob Mundlin
Nays: None
Abstain: None
Vote: 5-0-0
Motion Carried —APPROVED
//
Tuesday March 25, 2025 CEDC Minutes
3. Consider an amendment to the adopted Fiscal Year 2025 Southlake Community
Enhancement and Development Corporation Replacement Fund Budget.
a. Consider approval of funding for the purchase of capital equipment from Ford
Audio-Video Systems, LLC, in an amount not to exceed $163,926.
i. Director Halbert provided an overview to the board explaining the $163,926
was the amount carried over from the FY24 budget for work already completed
in FY25.
A motion was made to approve Item 3, an amendment to the adopted Fiscal Year
2025 Southlake Community Enhancement and Development Corporation
Replacement Fund Budget, for the purchase of capital equipment from Ford Audio-
Video Systems, LLC, in an amount not to exceed $163,926.
Motion: B. Mundlin
Second: M. Pazera
Ayes: M. Schelling, C. Sturtevant, E. Wang
Nays: None
Abstain: None
Vote: 5-0-0
Motion Carried —APPROVED
4. Staff Reports
a. Southlake Open Rewards Program Update
i. Deputy Director Briggs provided the Board with an update on the progress of
the 2025 Open Rewards Program highlighting that over $41,000 in rewards
had already been processed from the total $100,000 allocated for the 2025
campaign. Staff efforts to increase the non-resident use of the program have
resulted in non-resident usage growing to over 14% of total usage since the
start of the 2025 program on February 1, 2025.
b. Financial Reports
i. The Marq Southlake financial highlights and membership sales report.
CFO Sharen Jackson presented the Board with the previous month's Marq
Southlake Financial Highlights and Membership Sales Report.
CFO Jackson advised that membership levels are trending slightly lower than
projected, however, revenues remain near projections due to the types of
memberships that remain active. Staff believes the slight downward trend is
due to the opening of Lifetime Fitness in Westlake and Community Services
is currently working diligently to implement programs to increase the
membership base.
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Tuesday March 25, 2025 CEDC Minutes
ii. Sales Tax report
CFO Jackson presented the Board with an updated Sales Tax Report advising
the Board January 2025 sales tax data reported 4.83% better than January
2024. CFO Jackson reminded the board that staff is awaiting a decision by the
comptroller on an ongoing audit which, depending on the decision, could
reduce the overall tax revenue received by the city. Staff will update the board
at a future meeting, once a final determination has been made.
5. Economic and Development Activity Report
Deputy Director Briggs provided the Board with an overview of development activity
since the February Board meeting. Deputy Director Briggs reported that both
residential and commercial permit activity remains higher in 2025 than 2024 and that
the City Council would be considering possible changes to the Transition Zoning
District (TZD) at their April 1, 2025, meeting. Deputy Director Briggs also provided an
overview of development actions made by the Council at their March 4, 2025, meeting
and reported that Director Cortez would be making his return to the office beginning
this week.
6. Adjourn:
Board President, Martin Schelling, adjourned the meeting at 6:20 p.m.
Martin Schelling, Board President
Community Enhancement and Development Corporation Board
Craig turtevant, Board Secretary
Community Enhancement and Development Corporation Board
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