Item 9A - PresentationCITY VF
SOUTHL,4
SV23-0018
Johnson Fitness & Wellness Store
Sign Variance
SV23-0018
• Proposed
location
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Street Typology:
• West Elevation
Internal Drive
• South Elevation -
Regional Blvd
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Existing Building Facade- West Elevation
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Existing Building Facade- South Elevation
Existing Building Facade- North Elevation
• January 2, 2001: City
Council approved a
variance to allow an
additional sign for Fitness
HQ
• West Elevation:
Height- 28.25"
Width- 21'
Square footage: 58.75'
• South Elevation:
Height- 27"
Width- 20'
Square footage- 45'
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FUSS WELLNE
IRMENT
Proposed Sign Rendering- West Elevation
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Proposed Sign Rendering- South Elevation
West Elevation
South Elevation
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5
.040ALUMINUM RETURNS
PRE -FINISHED BLACK
T' BLACK JEWELITE TRIMCAP
30' FASTENERS MINIMUM
5" IMBEDDED IN WALL
.053 ALUMINUM BACK
WHITE LED MODULES
2"X 7" WIREWAY PAINTED BEIGE
TO MATCH THE BUILDING
3116" R2447 WHITE FLEX FACES
WITH 3M DAYNITE FILM
PAINTED RED
120-12 VOLTS REMOTE
\ POWERSUPPLY
EXISTINGWALL
DETAIL @ CHANNEL LETTERS
N.T.S.
West Elevation- Night View
South Elevation- Night View
Proposed Sign
Permitted by Sign
Ordinance No. 704, as
amended
Proposed
(SV23-0018)
South Elevation (facing F.M. 1709)
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Sign width not to
Sign width: 19.81'
exceed 75% of
building facade.
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Permitted: 18.94'
Letter height: 18"
Letter height: 37"
JOHNSONSign
FITNESS S WELLNESS STORE
area: 32.80 S.F.
• Sign area: 73.74 S.F.
West Elevation (facing internal street)
• Sign width not to
• Sign width: 23.875'
exceed 75% of sign
facade. Permitted:
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Gateway Plaza Phase I Conditional Sign Plan
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2970 E. Southlake Blvd- Approved Sign
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Adjacent Signs
Adjacent Signs
• October 19th, 2023: Approved (7-0), specifically denying the
variances requested on the south elevation. For the west
elevation, the sign board recommended the applicant to provide
an alternative design permitted by the ordinance, and an
alternative that is approximately 1/2 of an increase from the sign
ordinance and what the applicant currently has proposed.
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Alternative Rendering
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Alternative Rendering
CITY VF
SOUTHL,4
Questions?