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Item 6 - Staff Report Case No. SV23-0015 S T A F F R E P O R T September 15th, 2023 CASE NO: SV23-0015 PROJECT: Sign Variance for The Gent’s Place EXECUTIVE SUMMARY: Technology Media Group, on behalf of The Gents Place, is requesting approval of variances to Sign Ordinance No. 704, as amended, for the Gent’s Place located at 1201 E. SH 114, Suite 140, Southlake, Texas 76092. DETAILS: The property is located at the southeast corner of the intersection of N. Carroll Avenue and E. SH 114. The applicant is requesting variances for two push thru cabinet signs (logos). The western elevation sign would require three variances for the push thru cabinet sign type, the sign width exceeding 75% of the building façade, and the logo height exceeding the maximum height permitted. The eastern elevation sign would require two variances for the push thru cabinet sign type and the logo height exceeding the maximum height permitted. Case No. SV23-0015 The requested variances are as follows: Proposed Sign Permitted by Sign Ordinance No. 704, as amended Proposed (SV23-0015) West Elevation – Push Thru Cabinet Sign (Logo) East Elevation- Push Thru Cabinet Sign (Logo) • Sign type - Push thru cabinet signs are prohibited. • Sign width not to exceed 75% of sign facade. Permitted 9.06’ • Logo height - 20’’ • Letter height - 16’’ • Sign area – 33 s.f. Section 7.4 (c): If the sign consists of a logo only, the logo may cover 100 percent of the sign and use any color. • Sign type - Push thru cabinet signs are prohibited. • Sign width not to exceed 75% of sign façade. • Logo height – 30’’ • Letter height 35.1’’ • Sign area – 33 s.f. • Sign type - Push thru cabinet sign. • Sign width - 9.88’ • Logo height - 48’’ • Letter height – 8’’ • Sign area – 22.32 s.f. The signage is classified as a logo. • Sign type - Push thru cabinet sign. • Sign width – 9.88’ • Logo height – 48’’ • Letter height – 8.13’’ • Sign area- 22.32 s.f. Case No. SV23-0015 ACTION NEEDED: Consider Approval of Requested Sign Variances ATTACHMENTS: (A) Background Information (B) Vicinity Map Presentation Demonstration and Plans STAFF CONTACT: Peyton Sherman (817)748-8269 Jenny Crosby (817)748-8195 Case No. Attachment A SV23-0015 Page 1 BACKGROUND INFORMATION APPLICANT: Technology Media Group on behalf of The Gent’s Place OWNER: The Gent’s Place PROPERTY SITUATION: 1201 East St. Hwy. 114, #140 Southlake, TX 76092 LEGAL DESCRIPTION: GREENWAY-CARROLL ADDITION Lot 1R CURRENT ZONING: “C-3” General Commercial District HISTORY: October 7, 2014; City Council approved a Master Sign Plan for Carroll Pointe for Chuy’s for attached building signs, the development monument signs, and a blade sign for Chuy’s. (MSP14-003) March 18, 2018; City Council approved an amendment to the master sign plan for Chuy’s to relocate an existing attached sign located on a recessed façade on the east elevation to the adjacent facade at a higher level. The size remained the same. (MSP18-001) December 6th, 2022; City Council granted approval for a series of variances related to a push-thru cabinet sign intended for Capitol Grille. These variances encompassed aspects such as letter height, sign height, sign width, and the sign area. SIGN BOARD: CITY COUNCIL: STAFF COMMENTS: City Council approval of the request does not eliminate the requirement for a sign application submittal prior to sign installation. Please contact Seantay Carpenter for sign application processing and pre-install inspection. Seantay can be reached at 817-748- 8215 or scarpenter@ci.southlake.tx.us. Case No. Attachment B SV23-0015 Page 1