Item 9A - MemoCase No.
SV23-0009
S T A F F R E P O R T
May 30, 2023
CASE NO: SV23-0009
PROJECT: Sign Variance for Southlake Storage
EXECUTIVE
SUMMARY: Southlake Storage is requesting approval of a variance to Sign Ordinance No. 704,
as amended, for an attached building sign for Southlake Storage located at 2060 E.
Continental Blvd.
DETAILS: Southlake Storage is requesting variances for an upper story sign and a vertically
oriented sign for the south elevation facing E. Continental Blvd. The sign was
originally approved by staff per a sign application in 2018, however, the company
would like to relocate the exact same sign to the 3rd story (approximately 23 feet
above-grade). Following the recommendation from the Sign Board at their meeting
on May 18, 2023, the applicant has provided a second option with the sign displayed
horizontally.
Proposed Sign
Permitted by Sign
Ordinance No. 704, as
amended
Proposed
(SV23-0009)
Option 1: Original request
Applicant’s preferred option
• Location: 1st Story
• Vertical orientation
prohibited
• Sign Area: 102.55 sq. ft.
• Location: 3rd Story
• Vertical orientation
• Sign Area: 10.56 sq. ft.
Case No.
SV23-0009
Option 2
• Location: 1st Story
• Placement: Middle 75% of
single plane façade
• Sign Area: 89.25 sq. ft.
• Location: 3rd Story
• Placement: Right justified
• Sign Area: 10.56 sq. ft.
ACTION NEEDED: Consider Approval of Requested Sign Variances
ATTACHMENTS: (A) Background Information
(B) Vicinity Map
Presentation
Demonstration
Plans
STAFF CONTACT: Dennis Killough (817)748-8072
Katasha Smithers (817)748-8281
Case No. Attachment A
SV23-0009 Page 1
BACKGROUND INFORMATION
APPLICANT: Priority Signs
OWNER: Southlake Storage
PROPERTY SITUATION: 2060 E Continental Blvd.
LEGAL DESCRIPTION: Lot 2, Block 1 of the Greenlee Business Park Addition
CURRENT ZONING: “LI” Light Industrial District
HISTORY: The Certificate of Occupancy was obtained on July 2, 2020.
Staff approved the sign application for the south elevation in August 2018,
and inspected the sign in May 2019.
Staff received the sign variance application on May 1, 2023, to relocate the
sign to the 3rd story.
SIGN BOARD: May 18, 2023; Approved (4-0) the two variance requests for the vertical
orientation and 3rd story location. However, the Board recommended to the
applicant to bring forward the horizontal orientation of the sign to City
Council.
CITY COUNCIL:
STAFF COMMENTS: City Council approval of the request does not eliminate the requirement for
a sign application submittal prior to sign installation. Please contact Seantay
Carpenter for sign application processing and pre-install inspection. Seantay
can be reached at 817-748-8215 or scarpenter@ci.southlake.tx.us.
Case No. Attachment B
SV23-0009 Page 1