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SB 6 - MemoCase No. MSP23-0001 S T A F F R E P O R T March 17, 2023 CASE NO: MSP23-0001 PROJECT: Master Sign Plan for Methodist Southlake Hospital EXECUTIVE SUMMARY: Methodist Southlake Medical Center is requesting approval of a Master Sign Plan for Methodist Southlake Hospital, located at 335 - 451 E. S.H. 114. DETAILS: The proposed Master Sign Plan amends the existing Master Sign Plan for the property and includes regulations for campus directional signs, attached building signs, and monument signs. A summary of the revisions is provided below: Secondary Monument Sign Location 1 and Location 4 (New Signs along E. Highland St. Entrances) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  2 per street frontage  Max. total height: 8 ft. 2.5 in.  Max. sign face height: 5 ft. 2 in.  Max. width: 10 ft.  Setback: 3 ft. 4.75 in. from property line  1 per street frontage  Max. total height: 6 ft. 6 in.  Max. sign face height: 4 ft.  Max. width: 13 ft.  Setback: 10 ft. Not included    Case No. MSP23-0001 Internal Site Vehicular Directional Signs Location 2, 3, 5, and 22 (Replacement Signs); 7, 14, 15, 16, 17 (New) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  9 signs  Max. sign height: 5 feet  Max. sign face area: 13.3 sq. ft.  No masonry surrounding sign face  2 per site  Max. sign height: 3 feet  Max. sign face area: 4 sq. ft.  Six inches of masonry surrounding sign face (if visible from ROW)  5 signs  Max. sign height: 3.5 feet  Max. sign face area: 10.5 sq. ft.  No masonry surrounding sign face Attached Sign – Emergency Location 03.1 (Existing) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. letter height: 8 in.  Max. area: 4 sq. ft. Exempt (required by Texas Administrative Code Title 25)  Max. letter height: 8 in.  Max. area: 4 sq. ft. Attached Sign – Ambulance Location 03.2 (Existing) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. letter height: 8 in.  Max. area: 4 sq. ft. Exempt (required by Texas Administrative Code Title 25)  Max. letter height: 8 in.  Max. area: 4 sq. ft. Monument Sign – Emergency/Ambulance Case No. MSP23-0001 Location 03.3 (Existing) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. height: 7 ft. 2 in.  Max. sign area: 33.25 sq. ft. Exempt (allowed by Texas Administrative Code Title 25) Not included Attached Sign – North Elevation of Parking Garage Location 06 (Replacing second line of text) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. area: 248 sq. ft.  Max. letter height: 47 in.  Placement: left justified  Upper story sign  Max. area: 190 sq. ft.  Max. letter height: 42 in.  Placement: middle 75% of the façade  Upper story signage requires City Council approval  Max. area: 248 sq. ft.  Max. letter height: 4 ft.  Placement: left justified  Upper story sign    Case No. MSP23-0001 Attached Sign – North Elevation of Building Location 08 (Replacing second line of text) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. area: 62 sq. ft.  Max. letter height: 24 inches  2 attached signs per street frontage (location 08 + location 09 signs)  Upper story sign  Max. area: 280 sq. ft.  Max. letter height: 42 in.  1 attached sign per street frontage  Upper story signage requires City Council approval  Max. area: 68 sq. ft.  Max. letter height: 30 in.  1 attached sign per elevation  Upper story sign Attached Sign – North Elevation of Building Location 09 (New) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. area: 34 sq. ft.  Max. letter height: 14 in.  Flat panel sign  2 attached signs per street frontage (location 08 + location 09 signs)  Max. area: 280 sq. ft.  Max. letter height: 42 in.  Flat panel signs only permitted in industrial areas  1 attached sign per street frontage Not included    Case No. MSP23-0001 Attached Sign – Building 1 East and West Elevations Locations 12 and 13 (Replacements) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. letter height: 36 in.  Max. logo height: 36 in.  Max. area: 46 sq. ft.  Max. letter height: 42 in.  Max. logo height: 52.5 in.  Max. area: 140 sq. ft.  Max. letter height: 36 in.  Max. logo height: NA  Max. area: 112.5 sq. ft. Primary Monument Sign Location 19 (New Sign along S.H. 114 Entrance 2) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. sign height: 12 ft.  Max. sign face height: 7 ft. 5 in.  Max. width: 15 ft.  Max. sign face area: 92.7 sq. ft.  Minimum setback: 11 ft.  Max. sign height: 12 ft.  Max. sign face height: 10 ft.  Max. width: 24 ft.  Max. sign face area: 80 sq. ft.  Minimum setback: 15 feet Not included, but this sign is in the vicinity of a directional sign that will be removed (and will not be replaced)    Case No. MSP23-0001 Wall Monument Sign Location 21 (Replacement and New) Proposed Permitted by Sign Ordinance No. 704, as amended Current Master Sign Plan  Max. wall height: 5 ft.  Max. wall width: ~49 ft.  Max. sign area: 62 sq. ft. (two sign areas) Not a permitted sign type  Max. wall height: 5 ft.  Max. wall width: ~49 ft.  Max. sign area: 57 sq. ft. (one sign area) Southlake Directional Sign Location 23 Request to add a hospital directional sign to the City’s wayfinding sign program along S.H. 114 (funded by the hospital) Case No. MSP23-0001 Case No. MSP23-0001 ACTION NEEDED: Consider Approval of Master Sign Plan ATTACHMENTS: (A) Background Information (B) Vicinity Map Excerpt from Texas Administrative Code Title 25, Part 1, Chapter 133, Subchapter I, Rule §133.163 Presentation Plans STAFF CONTACT: Dennis Killough (817)748-8072 Jenny Crosby (817)748-8195   Case No. Attachment A MSP23-0001 Page 1 BACKGROUND INFORMATION APPLICANT: Methodist Southlake Medical Center OWNER: Methodist Hospitals of Dallas dba Methodist Health System; Southlake Land Holdings, L.P.; Southlake Texas Medical Building I, L.P. PROPERTY SITUATION: 335 - 451 E. S.H. 114. LEGAL DESCRIPTION: Lots 1R1, 2R, 3R, 4, and 5, Block 1, Southlake Medical District CURRENT ZONING: S-P-2 Generalized Site Plan District HISTORY: March 5, 2013; City Council approved the (Forest Park) Master Sign Plan as presented to include the revised Emergency Monument sign that was distributed during the meeting. (MSP13-002) April 16, 2013; City Council approved on the consent agenda the amendment to the Forest Park Master Sign Plan for the attached signs for the parking garage. (MSP13-004) June 2, 2015; City Council approved a sign amendment to the Forest Park Medical site for the Medical Office Building subject to the following with a list of stipulations applied to Building ‘1’ and all other medical office buildings built on this campus; the east and west elevations will be limited to the “Southlake Medical” signs as represented on the renderings as well as the building identification number; the north elevation will be allowed a ‘tenant one’ sign, however, the specific sign(s) shall be required to come back for Council approval; the ‘tenant three’ sign for Clinic 21 is approved for Building ‘1’ with the same letter type, color and illumination as the “Southlake Medical” signs on the east and west elevations; and no other proposed tenant signage is approved. (MSP15-002) September 6, 2016; City Council approved a rebranding master sign package for Methodist Southlake Hospital. The MSP included four (4) attached signs for the hospital and parking garage, and five (5) directional signs. The approval allowed the MSP as proposed and accepted the applicant’s agreement to limit the directional signs to three (3) and reduce their size to 10 ½ square feet. (MSP16-006) April 21, 2020; City Council approved an amendment to the master sign package for Methodist Southlake Hospital, allowing the signs permitted as stated in the staff report and noting the following: the sign package request remains the same as approved by the Sign Board with the exception for the removal of the previously requested monument sign (originally identified as Location 18); three of the four single sided directional signs (leaving only the addition identified as location 13); and the emergency room signs previously   Case No. Attachment A MSP23-0001 Page 2 proposed for the awning (Location 21). All other previously approved signage for the hospital, as well as the medical office building, shall remain. SIGN BOARD: CITY COUNCIL: STAFF COMMENTS: City Council approval of the request does not eliminate the requirement for a sign application submittal prior to sign installation. Please contact Seantay Carpenter for sign application processing and pre-install inspection. Seantay can be reached at 817-748-8215 or scarpenter@ci.southlake.tx.us.     Case No. Attachment B MSP23-0001 Page 1