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SB Item 5 - West Elm Sign TableWest Elm Sign Comparison Table Sign Proposed (West Elm) The Fresh Market (2017) MSP Park Village Rim/End Cap 11,337 sf Allowed under 704-J Attached Sign 001 (East elevation, interior drive) Proposed Sign Location: Elevation Sign • Attached sign • Sign located within the 75% of the single façade plane. • Letter height: 4.1 ft. • Sign width: 24 ft. • Total sign area: 98.4 sf • Internally lit white acrylic faced letters • No. of signs: 3 attached on end-cap lease spaces.- no more than 3 signs per 1 façade.(does not include the pedestrian blade sign) • Attached sign east facade • Sign located within 75% of single façade plane • Letter height: 36 in. (3 ft.) • Sign width: 46 ft. • Sign area: 138 sf • Individually-mounted internally illuminated green faced channel letters • 2 signs attached signs • Attached sign • Sign location within 75% of single façade plane • Max. letter ht.: 36 in. (3 ft.) • Logo ht. 125% of max. fascia sign • Max. sign width: 75% of façade (.75 x 34 ft: 25.5 ft.) • Max. sign area: allowable letter ht. x 75% of façade (3 x .75 x 34 ft.: 77 sf) • All rim fascia signs can be halo lit or face lit • No. of signs: 3 attached on end-cap lease spaces.- no more than 3 signs per 1 façade.(does not include the pedestrian blade sign) • Attached Sign • Sign located within 75% of single façade plane • Max. letter height: 14 in. • Logo ht. 125% of max. fascia sign • Max. sign width: 24.75 ft. • Max. sign area: 43.4 sf • Individually-mounted channel letters must be white, ivory, black, grey, beige or similar neutral colors for internal illumination. • Each lease space shall be permitted only one attached building sign per street frontage with a maximum of two side prelease space. Attached Sign 002 (West elevation- E. Southlake Blvd) Proposed Sign Location: Elevation Sign • Attached awning sign • Sign located in the middle 75% of the single façade plane. • Letter height: 4.1 ft. • Sign width: 27 ft. • Total sign area: 92.9 sf • Internally lit white acrylic faced letters • No additional attached signs • Attached awning sign • Sign location within 75% of single façade plane • Max. letter ht.: 36 in. (3 ft.) • Max. sign width: 75% of façade(.75 x 42 ft.: 31.5 ft.) • Max. sign area: allowable letter ht. x 75% of façade (3 x .75 x 42: 94.5 sf) • All rim fascia signs can be halo lit or face lit • If a tenant’s awning sign is greater than 14 in. tall or 25 sf in size, it shall be counted as a fascia for the elevation in which it is located and shall be counted the tenant’s max allowed number of signs • No. of signs: 3 attached on end-cap lease spaces.- no more than 3 signs per 1 façade.(does not include the pedestrian blade sign) • Attached awning sign • Sign located within 75% of single façade plane • Max. letter height: 16 in. • Max. sign width:25.63 ft. • Max. sign area: 44.5 sf • Individually-mounted channel letters must be white, ivory, black, grey, beige or similar neutral colors for internal illumination. West Elm Sign Comparison Table Sign Proposed (West Elm) The Fresh Market (2017) MSP Park Village Rim/End Cap 11,337 sf Allowed under 704-J Attached Sign 003 (North elevation, Tower Plaza) Proposed Sign Location: Elevation Sign • Attached sign • Sign located in the middle 75% of the single façade plane. • Letter height: 4.1 ft. • Sign width: 22.67 ft. • Total sign area: 93 sf • Internally lit white acrylic faced letters • No. of signs: 3 attached on end-cap lease spaces.- no more than 3 signs per 1 façade.(does not include the pedestrian blade sign) • Attached sign north facade • Sign located within 75% of single façade plane • Letter height: 30 in. • Sign width: 38 ft. • Sign area: 95.83 sf • Individually-mounted internally illuminated green faced channel letters • 2 signs attached signs • Attached sign • Sign location within 75% of single façade plane • Max. letter ht.: 36 in. (3 ft.) • Logo ht. 125% of max. fascia sign • Max. sign width: 75% of façade (.75 x 67.42 ft.) • Max. sign area: allowable letter ht. x 75% of façade (3 x .75 x 67.42 ft.:151.6 sf) • All rim fascia signs can be halo lit or face lit • No. of signs: 3 attached on end-cap lease spaces.- no more than 3 signs per 1 façade.(does not include the pedestrian blade sign) • Attached sign • Sign located within 75% of single façade plane • Max. letter height: 16 in. • Max. sign width:157.5 ft. • Max. sign area: 47.2 sf • Individually-mounted channel letters must be white, ivory, black, grey, beige or similar neutral colors for internal illumination. • No. of signs: 3 attached on end- cap lease spaces.- no more than 3 signs per 1 façade.(does not include the pedestrian blade sign) Attached Sign 005 (North elevation– E. Southlake Blvd) Proposed Sign Location: Elevation Sign • Building Blade Sign • Letter height: 8.25 in. • Sign height: 6.5 ft. • Sign width: 2 ft. • Total sign area: 13 sf • 1 building blade sign • No additional attached signs • Building Blade Sign • Letter height: 18 in. • Sign width: 4 ft. including mounting bracket • Total sign area: 12 sf • No. of signs: 3 attached on end-cap lease spaces.- no more than 3 signs per 1 façade.(does not include the pedestrian blade sign) • Building Blade sign permitted on Main St. (Town Square) and internal streets/drives and internal pedestrian ways. • 8 sf total; 4 sf per sign face • 1 per lease space for Main St. in addition to 2 attached signs allowed per lease space. One per lease space in lieu of 1 attached sign for internal streets/drives, and internal/pedestrian way West Elm Sign Comparison Table Sign Proposed (West Elm) The Fresh Market (2017) MSP Park Village Rim/End Cap 11,337 sf Allowed under 704-J Restricted Parking Signs 009, 010, 011 3 parking spaces Proposed Sign Location: Sign • Total signs: 3 signs • Sign face width: 12 in. • Sign face ht.: 18 in. • Sign face area: 1.5 sf each • Pole ht. 5 ft. • Overall sign ht.: 6.5 ft. • Sign Face: Black • Copy: White • Sign type not specified • Sign type not specified in MSP • Temporary parking restricted signs 1 per 25 parking spaces, but not less than 2 per tenant • Sign face area: 2 sf • Overall sign ht.: 5 ft. • Sign Face: White • Copy: Black Deliveries, Customer Service and Customer Pick-up Signs (west rear delivery area) 008 and 014 Proposed Sign Location: Elevation Sign • Total signs: 3 signs • Sign face width: 8 in. • Sign face ht.: 10 in. • Sign face area: .56 sf each • Sign type not specified • Sign type not specified in MSP • Proposed sign is exempt from the Sign Ordinance regulations under Section 5.3.1 Exemptions • Sign face: 2 sf West Elm Sign Comparison Table