Item 9B - DemonstrationSOUTH LAKE
PUA"NIIV0 & ❑ %/EL_ 2f3ME r
SERVICES
SIGN VARTANDE APPLICATION
Demonstration
Please demonstrate th at the following eo id iti ons are a ppl icable to the requested s ign van ance:
That a literal enforcernent of the sign regulation will create an unnecessary hardship or practical
difficulty on the applicant.
The basis oftheNilre neighborhood stare dailgmis to Ereate comnection with the Local €ommunity thmagh nnip le-ro-
location artwork that in€orparates local SumthtAke neighbo¢haodmaps with hand -drawn figures sad Louft n-tailored
coley palette. The artwoA nanelive €ewers around being lblims , reCatable and aurthentic, and is a €nation of speTr and
cilture, always mfa med by asperts of the neighborhood and the :spt and fitness': mindset of its lac&] €omimer-
Fartheimore, the artwork is intended to feel inclusive and is created kty a di}erse group of independent artists. UtimateLy,
the amDFk enhances the emirommemtand is an %JmaL asset for the pubLlc to enjoy. Due to the hutoricalnatme ofthe
buachng Nrloe is occapyuig, the design's custom amrv;iA cannot 4e applied the main krxirk facade.
x- That the situation causing the unnecessary hardship or practical difFculty is unique to the affected
prapertyand is Dolt self impusad-
T he existing brick facade and its historic look and feel that make this location subject to exception
were not created h the prmous actions of any person having an interest in Nile occupying this
space.
3. That the variance will not injure and will be wholly compatible with the use and permitted
development of adjacent properties.
Thus;wmace Rill be comg&tible milk the use and permu ed development of adjacent properties. As approved by the Landlord
andcanter, the customti artw'orL on the franc aad side facades will €ocVLlment the neighbormg spaces aad =oun&up vnth as
hold and unique colors; the bgms have graadual padLmt shifts m value and color that should not be damgerous distraction for
motorists. In additioa, me amyl m1waak is nam reflectis'e and is matte fni so there wiLl be no reflection framr me sum or
lights. The only illnminalyd items on oar fayade is the proposed Nile `�sa'oasY si ns and blade sLgn.
Cmu 1,myl, transhuem artwork as the back facade glarm Aill feature a custom city gnd of Southlake A hLLe aka aLLoAwg light
to illamiciate the k>aef parking -Lot fads,- ale- at sight.
That the variance will be in hamiorrarvLith the spirit and purpose of the sign ordinance -
This vaanaaoe is intended to greatly enhance public enjoyment cxf the property right; axu proposal
creates a iisual coanectkm to the conlnmmity through umque-t -kw Lion artwork that incorporates
local S-outhlake neighborhood maps AritL baud-dravm figuees and a hlocatiou-tailored color palette.
This creates a narratrve far the public that is him authentic, and relatable. This -�^anmce willbe m
harmony with the spirit and purpose of the sign ordinance-
1400 Main Smeei, Saim 310, Soathlake, TX 76M2
phone= (817) 744215 Fax: (817) 7494077
REvisai Ialy 2021