SB Item 5Case No.
SV21-0021
S T A F F R E P O R T
October 15, 2021
CASE NO: SV21-0021
PROJECT: Sign Variance for Mody Southlake
EXECUTIVE
SUMMARY: On behalf of Southlake Commons Holdings, LLC, DeVleer Consulting Services is
requesting approval of sign variances to Sign Ordinance No. 704, as amended, for
their new building located at 2101 E. Southlake Blvd., Southlake, Texas.
DETAILS: The property is located at the southeast corner of the E. Southlake Blvd. and S.
Village Center Drive.
The applicant is requesting variances to Sign Ordinance No. 704, as amended, to
allow upper story signs, two monument signs, and upper story white cove lighting
on the east, north, and west elevations of the building. The upper story signs may
not be congruent with the lease spaces as the tenants and the lease areas have not
been determined at this time. Monument sign ‘A’ located at the northwest corner of
the property and monument sign ‘B’ located north of the property entrance drive off
S. Village Center Drive do not comply with the 6-inch masonry surround on each
monument sign structure. The monument signs are also proposed to be located less
than the required 500 ft. distance between monument signs on a property. The
future first floor signs will follow the regulations in Sign Ordinance 704, as amended.
Site Plan:
Case No.
SV21-0021
Proposed Sign
Location Proposed Sign Details Ordinance 704, as amended
Regulations
Upper Story
Sign
• Upper Story
• Allow second floor signs, one for each tenant on the
second floor (one or two tenants) on the north and east
facades.
• Upper story signs may not be congruent with the lease
space (lease spaces not determined)
• Upper story signs to follow Sign Ord. for letter height,
sign area, location on façade, and sign type.
• Upper Story
• Upper story signs to follow Sign Ord. for letter
height, sign area, sign type.
• Sign must be congruent to the lease space
All upper story signage is required City Council
approval of a variance or as part of a master
sign plan.
Monument Sign ‘A’
Southlake Blvd.
• Total ht.: 8 ft.
• Base ht.: 20 inches.
• Sign face ht.: 5 ft.
• Max. width: 14 ft.
• Total sign face area: 60 sf per side
• Sign structure: The sign base and sign structure will be
masonry material matching the front façade of the
building.
• The sign face shall be framed by a minimum of 6” of
brick, stone, or masonry material matching the front
façade of the building (sign tenant panels extend
beyond structure)
• Illuminations: Interior illuminated panels
• Backlit address numbers
• Address numbers located within the top 20% of the
sign structure.
• Address numbers: 8 inches in ht.
• Sign setback: Sign structure is located from 15 ft. from
property line
• The background color of the tenant panels must be
consistent.
• 1 sign per street frontage with a maximum of 2 signs
separated by 170 ft. (monument sign A and B)
• Total ht.: 8 ft.
• Base ht.: 24 inches max.
• Sign face ht.: 6 ft.
• Max. width: 16 ft.
• Total sign face area: 60 sf per side
• Sign structure: The sign base and sign
structure shall be brick, stone, or masonry
material matching the front façade of the
building.
• The sign face shall be framed by a minimum
of 6” of brick, stone, or masonry material
matching the front façade of the building.
• Illuminations: Ground lighting where the light
itself and supporting structures are not visible
from the public ROW
• Backlit address numbers Illuminated, internal,
backlit or externally lit.
• Address numbers located within the top 20%
of the sign structure.
• Address numbers must be a minimum of 8
inches in height
• Sign setback: 15 ft. from property line
• The background color of the tenant panels
must be consistent.
• 1 sign per street frontage with a maximum of
2 signs separated by a minimum of 500 ft.
Case No.
SV21-0021
Monument Sign ‘B’
S. Village Center Drive
• Total ht.: 6 ft.
• Base ht.: 16 inches.
• Sign face ht.: 3 ft. 8 in.
• Max. width: 12 ft.
• Total sign face area: 38.43 sf per side
• Sign structure: The sign base and sign structure will be
masonry material matching the front façade of the
building.
• The sign face shall be framed by a minimum of 6” of
brick, stone, or masonry material matching the front
façade of the building (sign tenant panels extend
beyond structure)
• Illuminations: Interior illuminated panels
• Backlit address numbers
• Address numbers located within the top 20% of the
sign structure.
• Address numbers: 6 inches in ht.
• Sign setback: Sign structure is located from 10 ft. from
property line
• Background color of the tenant panels must be
consistent.
• 1 sign per street frontage with a maximum of 2 signs
separated by 170 ft. (monument sign A and B)
• Total ht.: 6 ft. 6 in.
• Base ht.: 24 inches max.
• Sign face ht.: 4 ft.
• Max. width: 13 ft.
• Total sign face area: 50 sf per side
• Sign structure: The sign base and sign
structure shall be brick, stone, or masonry
material matching the front façade of the
building.
• The sign face shall be framed by a minimum
of 6” of brick, stone, or masonry material
matching the front façade of the building.
• Illuminations: Ground lighting where the light
itself and supporting structures are not visible
from the public ROW
• Backlit address numbers Illuminated, internal,
backlit or externally lit: 6-inch
• Address numbers located within the top 20%
of the sign structure.
• Sign setback: 10 ft. from property line
• The background color of the tenant panels
must be consistent.
• 1 sign per street frontage with a maximum of
2 signs separated by a minimum of 500 ft.
Upper Story
Cove Lighting
• Cove lighting as shown on the north, east and west
elevations
Cove lighting shown in red
The proposed cove illumination is considered a
sign. Without specific regulations written, this
sign type requires variance approval by City
Council.
ACTION NEEDED: Consider approval of the requested variance
Case No.
SV21-0021
ATTACHMENTS: (A) Background Information
(B) Vicinity Map
Presentation
Demonstration
Proposed Sign Details
STAFF CONTACT: Dennis Killough 817-748-8072
Patty Moos 817-748-8269
Case No. Attachment A
SV21-0021 Page 1
BACKGROUND INFORMATION
APPLICANT: DeVleer Consulting Services
OWNER: Southlake Commons Holdings, LLC
PROPERTY SITUATION: 2101 E. Southlake Blvd.
HISTORY: This is a building currently under construction – no sign history
The following describes development history at this location:
-A zoning change and concept plan for “O-1” Office District zoning for Gumm
Professional Offices was approved for a portion of Lot 2 (the subject lot) and
the two adjacent Tracts to the south April 17, 2001 (Lots 3 & 4) (ZA00-126).
-A site plan for Bank One was approved for Lot 2 (the subject lot) September
4, 2001 (ZA01-068).
-A sign variance for Modia Home Theatre Store was approved by City
Council April 16, 2013 (SV13-005)
October 15, 2013; City Council approved a zoning change and site plan from
“O-1” Office District to “S-P-1” Detailed Site Plan District to allow limited “C-
2” Retail Commercial District uses to construct a two-story, 8,800 square foot
addition on to the existing one-story, 4,100 square foot bank building on site
now and currently occupied by Modia Home Theatre store; noting approval
of the variance to the driveway ordinance; the clock depicted on the building
renderings will be a working clock; green screening wall on the south
elevation will be enhanced with a cross vine vegetation; applicant will extend
the stone planter on the eastern side of the north elevation similar to what is
depicted on the west side of the north elevation; and, the applicant will frame
the doors on the north elevation complementary to the other doors noted on
the renderings presented to Council.(ZA13-075)
STAFF COMMENTS: City Council approval of the proposed signs does not eliminate the
requirement for appropriate sign application submittal prior to the installation
of the sign. Please contact Seantay Carpenter at 817-748-8215 or
scarpenter@ci.southlake.tx.us for sign application processing and pre-install
inspection.
Variance Criteria:
9.6.2 VARIANCES
a. Variance Authorized. The City Council may authorize variances to any
restriction set forth in this ordinance, including but not limited to the
number, type, area, height, or setback of signs, or any other aspect
involved in the sign permitting process.
b. Approval Standards. In granting any variance, City Council shall
consider the following criteria:
Case No. Attachment A
SV21-0021 Page 2
(i) Special conditions exist which are peculiar to the land, structure
or building involved and are not applicable to other lands,
buildings or structures in the same zone. The City may attach
such conditions to granting all or a portion of any variance
necessary to achieve the purpose of this ordinance, and;
(ii) The strict interpretation of the provisions of the ordinance would
deprive the applicant of rights commonly enjoyed by other
properties in the same zone under the terms of the ordinance,
and;
(iii) The special conditions and circumstances do not result from the
actions of the applicant and such conditions and circumstances
do not merely constitute pecuniary hardship or inconveniences,
and;
(iv) Granting the variance will meet the objectives of the ordinance
and not be injurious to the adjoining property owners or otherwise
detrimental to the public welfare, and;
(v) The request will be the minimum variance necessary to alleviate
the special hardship or practical difficulties faced by the applicant
in meeting the requirements of this ordinance; and;
(vi) Granting of the variance will be in harmony with the spirit and
purpose of this sign ordinance.
(vii) Granting of a variance shall be specific to the subject sign(s). Any
modification of the signage approved by the variance or the
installation of new or replacement signage that does not meet the
specific requirements of the City Council variance approval is
prohibited and will be deemed non-compliant.
Application Process. Any request for a variance shall be made to the
Administrative Official and be accompanied by a completed application and
a non-refundable filing fee in the amount specified in the current fee schedule
adopted by City Council. The sign variance will be considered by the City
Council following a recommendation by the Sign Board. The Sign Board’s
recommendation will be forwarded to the City Council for their consideration.
N:\Community Development\MEMO\Signs\Sign Variance\2021\SV21-0021 - Mody Southlake
Case No. Attachment B
SV20-0014 Page 1