Item 9C - NarrativeNarrative
Following is a summary of the requested sign package for the Westin Hotel Master Sign Program and
notes on the changes from the original submittal back in 2018.
The owners are requesting the following signs as part of the plan:
(3) Illuminated signs above the 6th floor. These will be Halo‐lit channel letters on the south end of the
building facing East, West and South.
(1) Illuminated set of channel letters on the porte cochere at ground level at the entrance to the
property. This sign will mainly be seen once guests have entered the property.
(1) freestanding double face monument sign at the Grace Lane entrance to the property. (labeled M1 in
sign package)
(1) single face monument sign at the corner of Hwy 114 and Grace Lane. (labeled M2)
(1) small non‐illuminated wall plaque beside the entry doors. This sign is only visible as guests are
entering the hotel front doors.
(1) set of 10” address numbers.
(5) wayfinding non‐branded directional signs
Following are the CHANGES from the 2018 submittal:
1. 2018 package had (3) sets of channel letters above the 6th floor just as this submittal does, but
they were (1) 6’ letter set and (2) 4’ letter sets. This submittal is requesting the same (1) 6’
letter set, along with (2) 5’ letter sets. All letter sets are HALO‐LIT.
2. Addition of (1) 36” halo‐lit letter set on the porte cochere
3. Monument sign M1 is the same size as originally submitted, but is now clad in stone to match
the building and has halo‐lit letter branding and illuminated address numbers.
4. Monument sign M2 has illuminated address numbers added.
5. Building address numbers are now illuminated.
6. Directional signs have been reduced from quantity (9) to quantity (5). Also added stone
cladding to match monument signs and building.