SB Item 4Case No.
SV20-0007
S T A F F R E P O R T
May 15, 2019
CASE NO: SV20-0007
PROJECT: Sign Variance for Giggles & Grins Pediatric Dentistry / Schroeder
Orthodontics
EXECUTIVE
SUMMARY: On behalf of Giggles & Grins Pediatric Dentistry and Schroeder Orthodontics,
Advantage Signs is requesting approval of variances to Sign Ordinance No. 704, as
amended, for the newly constructed building located at 1480 Corporate Circle,
Southlake, Texas.
DETAILS: The property is located at 1480 Corporate Circle, which is generally located north of
W. Southlake Blvd. and east of N. Peytonville Ave.; bounded by Trinity Presbyterian
Church to the east and south, by the Southridge Lakes subdivision to the north and
by the Southridge Executive Center, which is a single-story office building, to the
west.
The applicant is requesting variances to Sign Ordinance No. 704, as amended, to
allow four (4) upper story attached building signs as described below:
Proposed Sign Location Proposed Sign Details Ordinance No. 704
Giggles & Grins logo sign–
south elevation
• Max sign height – 6 ft
• Max sign area – 36 s.f.
• LED face-lit illuminated
logo
• Upper story
• Non-congruent with lease
space
94 ft from edge of curb /
direct line of sight from
FM 1709 (+400 ft.)
• Max sign height – 3 ft 9 in
• Max sign area – complies
with middle 75% (off site)
• LED face-lit illumination
allowed for a logo
• Upper story requires CC
approval
• Signs must be congruent
with lease space
Giggles & Grins attached
sign – west elevation
• Max letter height – 36 in /
24 in – double stacked
• Max sign area – 88 s.f.
• LED halo-lit illumination
• Upper story
133 ft from edge of curb
• Max letter height – 19.3 in
• Max sign area – 46.2 s.f.
• LED halo-lit illumination
• Upper story requires CC
approval
Case No.
SV20-0007
Proposed Sign Location Proposed Sign Details Ordinance No. 704
Schroeder Orthodontics
attached sign –
west elevation
• Max letter height – 12 in /
7 in – double stacked
• Max logo height – 16 in
• Max sign area – 18.5 s.f.
• LED halo-lit illumination
• Upper story
85 ft from edge of curb
• Max letter height – 16 in
• Max logo height – 17.25 in
• Max sign area – 46.2 s.f.
• LED halo-lit illumination
• Upper story requires CC
approval
Schroeder Orthodontics
attached sign –
South elevation
• Max letter height – 12 in /
7 in – double stacked
• Max logo height – 16 in
• Max sign area – 18.5 s.f.
• LED halo-lit illumination
• Upper story
103 ft from edge of curb /
direct line of sight from
Corporate Circle
• Max letter height – 16.3 in
• Max logo height – 17.55 in
• Max sign area – 49 s.f.
• LED halo-lit illumination
• Upper story requires CC
approval
ACTION NEEDED: Consider approval of requested variances
ATTACHMENTS: (A) Background Information
(B) Vicinity Map
• Presentation
• Demonstration
• Proposed Sign Details
STAFF CONTACT: Dennis Killough (748-8072)
Lorrie Fletcher (748-8069)
Case No. Attachment A
SV20-0007 Page 1
BACKGROUND INFORMATION
APPLICANT: Advantage Signs / Fast Signs
OWNER: Not On Call LLC / Madone LLC
PROPERTY SITUATION: 1480 Corporate Circle
HISTORY: This is a newly constructed building – no sign history
The following describes development history at this location:
-The property was annexed into the City in 1956 and given the “AG”
Agricultural zoning district designation.
- A Zoning Change (ZA89-001) from “AG” and “SF-1” to “R2” Retail-2 district
was approved March 21, 1989.
- The property was given the “C-3” General Commercial District zoning
designation with the adoption of Zoning Ordinance No. 480 and the Official
Zoning Map in September of 1989.
-A Preliminary Plat (ZA90-072) for Lots 1, 2 and 3, Block 6, Southridge
Lakes, was approved February 5, 1991.
-A Final Plat (ZA90-073) for Lots 1 and 2, Block 6, Southridge Lakes, was
approved February 5, 1991.
-A Zoning Change and Concept Plan (ZA99-032) from “C3” General
Commercial to “CS” Community Service for Southlake Presbyterian Church
was approved by City Council on July 6, 1999.
-A Plat Revision (ZA99-034) for Lot 3, Block 6, Southridge Lakes Addition
was approved by City Council on September 21, 1999.
-A Site Plan (ZA99-042) for Southlake Presbyterian Church Phase I was
approved by City Council on September 21, 1999.
-A Site Plan (ZA99-042) for Southlake Presbyterian Church Phase I was
approved by City Council on September 21, 1999.
-A Zoning Change and Site Plan (ZA08-100) for Southlake Presbyterian
Church from “C3” Retail Commercial District to “CS” Community Service
District in order to rezone the lot fronting on Corporate Circle to match the
zoning of the existing church was approved January 6, 2009. The Site Plan
included an expansion to the church and showed the existing driveway
connection to Corporate Circle. A future parking lot with 92 spaces was
shown on the lot fronting on Corporate Circle.
-A Zoning Change and Site Plan (ZA18-0005) for Southlake Professional
Centre from “C-3” General Commercial District and “CS” Community Service
District to “S-P-1” Detailed Site Plan District was approved by City Council
September 4, 2018.
STAFF COMMENTS: City Council approval of the proposed signs does not eliminate the
requirement for appropriate sign application submittal prior to the installation
of the sign. Please contact Seantay Carpenter at 817-748-8215 or
scarpenter@ci.southlake.tx.us for sign application processing and pre-install
inspection.
Case No. Attachment A
SV20-0007 Page 2
Variance Criteria:
9.6.2 VARIANCES
a. Variance Authorized. The City Council may authorize variances to any
restriction set forth in this ordinance, including but not limited to the
number, type, area, height, or setback of signs, or any other aspect
involved in the sign permitting process.
b. Approval Standards. In granting any variance, City Council shall
consider the following criteria:
(i) Special conditions exist which are peculiar to the land, structure
or building involved and are not applicable to other lands,
buildings or structures in the same zone. The City may attach
such conditions to granting all or a portion of any variance
necessary to achieve the purpose of this ordinance, and;
(ii) The strict interpretation of the provisions of the ordinance would
deprive the applicant of rights commonly enjoyed by other
properties in the same zone under the terms of the ordinance,
and;
(iii) The special conditions and circumstances do not result from the
actions of the applicant and such conditions and circumstances
do not merely constitute pecuniary hardship or inconveniences,
and;
(iv) Granting the variance will meet the objectives of the ordinance
and not be injurious to the adjoining property owners or otherwise
detrimental to the public welfare, and;
(v) The request will be the minimum variance necessary to alleviate
the special hardship or practical difficulties faced by the applicant
in meeting the requirements of this ordinance; and;
(vi) Granting of the variance will be in harmony with the spirit and
purpose of this sign ordinance.
(vii) Granting of a variance shall be specific to the subject sign(s). Any
modification of the signage approved by the variance or the
installation of new or replacement signage that does not meet the
specific requirements of the City Council variance approval is
prohibited and will be deemed non-compliant.
Application Process. Any request for a variance shall be made to the
Administrative Official and be accompanied by a completed application and
a non-refundable filing fee in the amount specified in the current fee schedule
adopted by City Council. The sign variance will be considered by the City
Council following a recommendation by the Sign Board. The Sign Board’s
recommendation will be forwarded to the City Council for their consideration.
N:\Community Development\MEMO\Signs\Sign Variance\2020\SV20-0007 - Giggles and Grins Pediatric Dentistry & Schroeders Ortho\PZ packet\SB Item x - SV20-
0007.docx
Case No. Attachment B
SV20-0007 Page 1