Item 10 - 480-CCCCC
Ord. 480-CCCCC Page 1
M E M O R A N D U M
July 31, 2020
To: Planning and Zoning Commission
From: Ken Baker, AICP – Senior Director of Planning & Development Services
Subject: Ordinance No. 480-CCCCC amendment to Zoning Ordinance No. 480, as
amended, Section 37 “DT” Downtown District.
Action
Requested: Conduct a public hearing and consider approval of the proposed Ordinance
No. 480-CCCCC.
Background
Information: The purpose of this request is to amend “DT” district to allow greater
flexibility for administrative approval of storefront façade designs, including
use of branding color. Additionally, the proposal will append the Downtown
district Design Guidelines with visual exhibits providing guidance for
administrative approvals and use of branding color.
Southlake Town Square is the heart of the community and the success of
its retail, office and hotel is critical to the City’s economy. Given the
significance of Town Square’s impact on tourism, sustainability of all retail,
restaurant, office and residences in the City and its importance as a focal
point for civic events, the City partnered with RPAI to address some of their
challenges in regards to signage, store front designs and use of color
branding with the intent to create an ordinance that allowed a streamlining
of the review and approval process. On January 15, 2019, City Council
appointed two Council Members to begin work with City staff and Retail
Properties of America in developing solutions to achieve the goals of
keeping Town Square competitive in dynamically changing market. On
November 4, 2019, the City held a Special Joint City Council/PZ Meeting
to discuss the initial proposal. The Master Sign Plan amendment of this
proposal was presented the Sign Board during a work session on May 21,
2020 and was recommended for approval June 4, 2020. The City Council
approved the Master Sign Plan on June 16, 2020. The remaining
amendment needed is to address the storefront façade flexibility and use
of color branding for tenants.
Citizen Input/
Board Review: A SPIN meeting was held July 28, 2020.
Ord. 480-CCCCC Page 2
Attachments: (A) Pages with Redline Changes
(B) Link to Presentation with proposed DT Guideline Appendix
(C) Link to Ord. No. 480, Section 37
(D) Design Guidelines
Staff Contact: Ken Baker (817) 748-8067
Dennis Killough (817) 748-8072
Ord. 480-CCCCC Attachment A
Page 1
Attachment A
Amendment Proposals
(red line/strikeout)
37.4 DEVELOPMENT REGULATIONS FOR NON-RESIDENTIAL AND MIXED-USE
BUILDINGS
All non-residential and mixed-use building development in the Downtown district shall be
exempt from the all standards specified under Section 43 in lieu of the development
standards set forth below. In the Downtown district, the following development regulations
shall be applicable to all non-residential and mixed-use buildings:
h. Design Guidelines The property owner shall provide an exhibit as appropriate with
each development/site plan application showing that all development in the Downtown
district meets the standards outlined in the Downtown district Design Guidelines, as
amended and adopted by City Council. Nothing in this paragraph shall require the
retrofitting of an existing building.
1. Exterior storefront facades on existing buildings or tenant spaces may be changed
and approved administratively if such changes are consistent with the Downtown
district Design Guidelines and do not significantly deviate from the character of the
existing façade or the architectural pattern of existing tenant storefront façades
along the frontages of the street block or internal driveway common to the building
façade. Otherwise, a revised site plan approval is required in accordance with this
ordinance.
2. Section 33.21 building color standards for non-residential buildings, shall not
apply within the Downtown district when being applied to the exterior of the building
consistent with tenant branding and is consistent with the Downtown district Design
Guidelines.