2019-11-21 CEDC Minutes b; SOUTHLAKE
TEXAS
SOUTHLAKE COMMUNITY ENHANCEMENT AND DEVELOPMENT CORPORATION
BOARD MEETING MINUTES: November 21, 2019
LOCATION: The Marq Southlake
Legends Hall — Boardroom
285 Shady Oaks Drive
Southlake, Texas 76092
TIME: 6:00 p.m.
COMMUNITY ENHANCEMENT AND DEVELOPMENT CORPORATION BOARD
MEMBERS PRESENT: Board President Martin Schelling, Acting Board Secretary Craig
Sturtevant, Tom DeCaro and Robert Mundlin.
COMMUNITY ENHANCEMENT AND DEVELOPMENT CORPORATION BOARD
MEMBERS ABSENT: Jeff Wang.
STAFF PRESENT: Assistant City Manager & Director of Economic Development &
Tourism Alison Ortowski, Chief Financial Officer & Board Treasurer Sharen Jackson,
Director of Community Services Chris Tribble, Deputy Director of Economic Development
Daniel Cortez and Tourism Marketing Manager Cambria Jones.
1. Call to order
Board President Martin Schelling called the meeting to order at 6:00 p.m.
2. Consider approving the minutes from the September 24, 2019 Community
Enhancement and Development Corporation meeting
A motion was made to approve the minutes from the September 24, 2019 meeting as
presented.
Motion: Sturtevant
Second: DeCaro
Ayes: Schelling, DeCaro, Sturtevant, Mundlin
Nays: None
Abstain: None
Vote: 4-0
Motion Carried —APPROVED
November 21, 2019 CEDC Minutes
3. Consider appointment of Board Officers
Board member Mundlin made a motion to approve the following board officer positions
for the upcoming year if they were willing to serve the board in the following capacities:
• President: Martin Schelling
• Vice President: Tom DeCaro
• Secretary: Craig Sturtevant
• Treasurer: Sharen Jackson
Motion: Mundlin
Second: Sturtevant
Ayes: DeCaro, Mundlin, Schelling and Sturtevant
Nays: None
Abstain: None
Vote: 4-0
Motion Carried —APPROVED
4. Review and discuss implementation of strategic priorities
Assistant City Manager Alison Ortowski presented this item and mentioned that this is
a standing annual item for review. She provided the board with an update on what has
been accomplished by the CEDC board in FY 2019 and what is planned for FY 2020.
5. Economic Development
a. EXECUTIVE SESSION
There was no executive session, Assistant City Manager Alison Ortowski reported
to the board that the applicant for Project No. 2019-03 would be ready at a future
meeting date for the board to deliberate regarding economic development
negotiations. No action was taken.
b. Receive a report and provide feedback on implementation of the Southlake
2035 Economic Development Master Plan
Deputy Director of Economic Development Daniel Cortez presented an overview
of the implementation, what has been accomplished and what remains on the
implementation of the 2035 Economic Development Master Plan. He noted that
considerable progress has been made in FY2019 and that the completion of
implementation of the plan is near. No formal action was sought on this item other
than board feedback and questions pertaining to the implementation of the plan.
c. Receive a report and provide feedback on implementation of the Southlake
2035 Tourism Master Plan
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November 21, 2019 CEDC Minutes
Tourism Marketing Manager Cambria Jones presented an overview of the
implementation, what has been accomplished and what remains on the
implementation of the 2035 Tourism Master Plan. She noted accomplishments
over the last year including the Visit Southlake App, social media presence and
the use of Cinebody. No formal action was sought on this item other than board
feedback and questions pertaining to the implementation of the plan.
6. The Marq Southlake:
a. Consider funding the annual agreement with Regent Services (Southlake
Leasing) for janitorial services for Legends Hall and Champions Club in an
amount not to exceed $155,000.
Director of Community Services Chris Tribble provided an overview of the services
that Regent Services provides for The Marq Southlake. He indicated that the
funding is available through the CEDC operating budget.
A motion was made to approve the funding of the annual agreement with Regent
Services for janitorial services for Legends Hall and Champions Club in an amount
not to exceed $155,000.
Motion: Mundlin
Second: DeCaro
Ayes: Schelling, DeCaro, Sturtevant, Mundlin
Nays: None
Abstain: None
Vote: 4-0
Motion Carried —APPROVED
7. Staff reports:
a. Financial reports
i. The Marq Southlake financial highlights and membership sales report
Chief Financial Officer and Board Treasurer Jackson presented the following
performance data for The Marq:
• The current cost recovery for The Marq is at 37.5% just under the
anticipated 38%.
• 92% of the Champions Club memberships are residents. Membership
retention is very close to be being equal with losses vs. gains.
• There were 1,362 events held at Legends Hall for FY 2019 in
comparison to 1,530 for FY 2018 for the same period.
ii. Sales tax report
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November 21, 2019 CEDC Minutes
Chief Financial Officer and Board Treasurer Jackson informed the Board that
the Corporation has brought in just over $5.7 million in revenue for the fiscal
year, more than $25,000 over last year.
b. Economic and development activity report
i. Business Engagement Program Q4 Report
Deputy Director of Economic Development Daniel Cortez provided the board
an update on the business engagement program for the 4th quarter. He noted
that 57 businesses were interviewed this fiscal year and 115 businesses visited
during the fiscal year, substantially more than the prior fiscal year.
ii. Southlake Site Selection Tool Demonstration
Deputy Director of Economic Development Daniel Cortez provided a
demonstration of the new site selection software the City will be unveiling soon
to coincide with the launch of the new website. He mentioned that the software
is live and that staff would be communicating with potential users to populate
data within the software. The board inquired about potential users of the
software.
c. Construction management report
Assistant City Manager Alison Ortowski reported that the construction was 99%
complete but that no occupancy permit had been issued, little changed from the
last update provided to the board in September.
7. ADJOURNMENT
Staff noted that there will be no board meeting in December and that the next board
meeting is scheduled to be held January 28, 2020.
Board President Schelling adjourned the meeting at 7:02 p.m.
artin Schelling, Board President
Community Enhancement and Development Corporation Board
Craig : j , Board Secretary
Com • y Enhancement and Development Corporation Board
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