Item 5 - Approved MSP14-003 Carroll Pointe
S T A F F R E P O R T
October 8, 2014
CASE NO: MSP14-003
PROJECT: Master Sign Plan for Carroll Pointe EXECUTIVE
SUMMARY: On behalf of Greenway Investment Co., Comet Signs is
requesting a master sign plan for the Carroll Pointe retail
development located at 1201 E. SH 114, Southlake, Texas.
DETAILS: On behalf of Greenway Investment Co., Comet Signs is proposing
a master sign plan that includes attached building signs,
monument signs and a single tenant (Chuy’s) blade sign for the
Carroll Pointe retail and restaurant development currently under
construction at the southeast corner of SH 114 and Carroll
Avenue.
The sign package includes specific signage renderings for Chuy’s
restaurant, as well as written regulations that will apply to the
entire development. Any Carroll Pointe tenant or development
signs not addressed in the table below shall comply with Sign
Ordinance 704, as amended.
The specific sign regulations requested are as follows:
Sign Type Proposed Sign Ordinance
704-F
Number of signs
per street front
Chuy’s is proposing one
(1) attached building
sign and one (1) building
blade sign on the east
elevation
One (1) sign per street
front
Total number of
attached signs to
include a building
blade sign facing
an internal street
or drive
Chuy’s is proposing
three (3) signs – two (2)
attached building signs
(east and west
elevations) and one (1)
building blade sign (east
elevation)
Two (2) attached signs
per tenant/lease space
or
One (1) building blade
sign per lease space in
lieu of one (1) attached
sign
Department of Planning & Development Services
Sign Type Proposed Sign Ordinance
704-F
Maximum letter
height for attached
sign facing Carroll
Avenue (west
elevation)
Chuy’s is proposing an
attached sign on the
west elevation that
shows 26 inches for the
“C”
16 inches
Maximum square
footage for
building blade sign
Chuy’s is proposing a
building blade sign that
is 52 square feet total /
26 square feet per sign
face.
8 square feet total / 4
square feet per sign
face.
The proposed monument signs and the remaining building
attached signs shown in the master sign plan packet meet the
current sign ordinance (704-F) regulations.
ACTION NEEDED: FINAL MEMO – APPROVED
ATTACHMENTS: (A) Background Information
(B) Vicinity Map
(C) Overview and Design Elements
(D) Proposed Sign Package
STAFF CONTACT: Lorrie Fletcher (748-8069)
Ken Baker (748-8067)
Case No. Attachment A
MSP14-003 Page 1
BACKGROUND INFORMATION
APPLICANT: Comet Signs
OWNER: Greenway Investment Co.
PROPERTY SITUATION: The property is located at 1201 E. SH 114
HISTORY: There is no previous sign history at this development which is currently
under construction.
CITY COUNCIL ACTION: October 7, 2014; Approved (7-0) noting approval of the variances as
proposed with respect to Chuy’s restaurant:
1. One attached building sign and one building blade sign on the east
elevation;
2. Three signs with two attached building signs (east and west elevations)
and one building blade sign (east elevation);
3. An attached sign on the west elevation that shows 26 inches for the “C”;
and,
4. A building blade sign that is 52 square feet total / 26 square feet per sign
face.
Also, noting approval of the Carroll Pointe development monument sign
locations and presentation this evening.
STAFF COMMENTS: The sign criteria and application are attached to this report.
N:\Community Development\MEMO\Signs\Conditional Sign Permits\MSP14-003 Carroll Pointe\FINAL MEMO.docx
Case No. Attachment B
MSP14-003 Page 1
Case No. Attachment C
MSP14-003 Page 1
Overview of Carroll Pointe Master Sign Plan
1) Attached Building Signs:
Sign size and letter height to adhere to Southlake sign ordinance.
Signs may be illuminated with internal lighting and background (halo) is
encouraged.
No exposed neon allowed.
2) Monument Signs:
Two multi- tenant monument displays to be erected. One sign at 11’-3” tall, to
be placed at the Northwest corner of HWY 114 and Carroll Rd. and one 6’ tall
display to be placed at the furthest North entrance on Carroll Ave.
3) Window Signs:
To adhere to City of Southlake sign ordinance.
4) Directional / Way Finding Signage:
To adhere to City of Southlake sign ordinance.
5) Directory Signs:
To adhere to City of Southlake sign ordinance.
6) Blade Signs:
Chuy’s Restaurant to be allowed one (1) additional blade type sign with a
maximum surface area of 26 sq ft per side.
Case No. Attachment C
MSP14-003 Page 2
Design Elements of Carroll Pointe Master Sign Plan
1) Attached Building Signs:
• LED or neon illuminated channel letters with polycarbonate faces.
• Letter faces and colors to be determined by tenant.
• Letters will be mounted to a maximum 6” thick wireway.
• Letter height to adhere to City of Southlake sign ordinance.
2) Monument Signs:
• Brick/aluminum/concrete block construction having silver routed out
show-thru faces with acrylic/lexan backgrounds. Background colors to be
determined by tenant.
• Internal illumination provided by T8 fluorescent bulbs.
• “Carroll Point” logo to be ¼” thick routed aluminum painted black, with
external lighting
• Address numerals to be ¼” thick routed aluminum painted black.
3) Window Signs:
To adhere to City of Southlake sign ordinance.
4) Directional / Way Finding Signage:
To adhere to City of Southlake sign ordinance.
5) Directory Signs:
To adhere to City of Southlake sign ordinance.
6) Blade Signs:
• Steel, aluminum and acrylic construction.
• 3M vinyl overlays, colors to be determined by tenant.
• LED/neon internal illumination.
• End-cap tenant (Chuy’s) allowed one (1) blade type sign with a maximum
26 square foot size.
Case No. Attachment C
MSP14-003 Page 3
Site Plan
Case No. Attachment C
MSP14-003 Page 4
Monument sign facing Carroll Avenue
Monument sign facing SH114
Case No. Attachment C
MSP14-003 Page 5
Chuy’s attached building sign facing East
Case No. Attachment C
MSP14-003 Page 6
Chuy’s attached building blade sign to east elevation; rendering is looking from
North or SH 114 frontage road
Case No. Attachment C
MSP14-003 Page 7
Chuy’s attached building sign facing Carroll Avenue
Case No. Attachment C
MSP14-003 Page 8
All other tenant attached building signs