Item 9F 13 CITY OF
SOUTHLAKE
Department of Planning & Development Services
STAFF REPORT
August 29, 2017
CASE NO: SV17-010
PROJECT: Sign Variance for Keller Williams
EXECUTIVE
SUMMARY: Keller Williams is requesting approval of a variance to Sign Ordinance No. 704,
as amended, to allow an upper story attached building sign to be located on a
wall that is not congruent with the tenant's lease space. Keller Williams is
located at 2106 E. SH 114, Suite 101, Southlake, Texas.
REQUEST
DETAILS: Keller Williams is located in the Kimball Park office building on the northwest
corner of E. State Highway 114 and N. Kimball Avenue. The Kimball Park
office building is a four floor office building located approximately 970 feet north
of E. State Highway 114. Keller Williams occupies the east side of the first floor
and the entire second floor of the building. The proposed sign will be located
above the fourth floor on the south elevation. An attached sign has been
approved for Liberty Mutual on their first floor lease space. The Liberty Mutual
sign has not been installed.
With the adoption of Sign Ordinance No. 704-H in October 2015, upper story
signs were prohibited unless approved by City Council as part of a Master Sign
Plan or variance. The proposed attached building sign qualifies as an upper
story sign. In addition, the proposed location of the sign is on a wall not
congruent to the tenant's lease space. The applicant is requesting a variance to
allow the proposed upper story sign on the southeast elevation of the building;
directly above their first and second floor lease space. The proposed sign
meets all other sign ordinance criteria regarding size, letter type and
illumination.
The details of the sign variances requested are as follows:
Sign Regulation Permitted by Sign Ord. Proposed
Upper Story Sign Prohibited unless permitted by City Council upper story, south
approval through a MSP or variance elevation
Affixed to wall congruent to tenant's lease
Location of space, if located below ceiling of the 1 st upper story, south
attached sign story and less than 20-feet above grade of elevation
closest roadway
Case No.
SV17-010
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Sign Regulation Permitted Sign Ord. 704-1 Proposed
Each lease or tenant space
shall be permitted only one Sign is not located within
Sign Location attached building sign per street tenant lease space and is
front and within lease space an upper story sign
Upper story signs require a
Master Sign Plan or variance
Sign Width 73.125 ft. 30 ft.
Max. Letter Ht. for 42 inches 42 inch
Attached Sign
Area of Building Sign 178.2 sf 105 sf
Internally illuminated channel
Internally illuminated cut letters are required to be
channel cut letters —color white, ivory, black, grey, beige Reverse lit red, gray and
Non-neutral colored or similar neutral colors. white channel letters with
channel cut letters must Reverse channel letters may be white LED lighting.
be halo lit any color with white or off-white
lighting. Logos may use any
color.
ACTION NEEDED: Consider Approval of Requested Variance
ATTACHMENTS: (A) Background Information
(B) Vicinity Map
Link to PowerPoint Presentation
Link to Demonstration
Link to Support Documents
STAFF CONTACT: Ken Baker (817)748-8067
Patty Moos (817)748-8269
Case No.
SV17-010
BACKGROUND INFORMATION
OWNER: MDP
APPLICANT: Keller Williams
PROPERTY SITUATION: 2103 E. State Highway 114, Ste. 101, Southlake
LEGAL DESCRIPTION: Lot 3, Kimball Park
CURRENT ZONING: SF-1A Single Family Residential District
STRATEGIC LINK: C4 —Attract & keep top-tier businesses to drive a dynamic & sustainable
economic environment
HISTORY: September 4, 2012; City Council approved a Zoning Change and
Concept/Site Plan from "I-1" Light Industrial District to "S-P-2"
Generalized Site Plan District for Victory Lane. (ZA12-067)
March 4, 2014; City Council approved a Zoning Change and
Concept/Site Plan from ""S-P-2" Generalized Site Plan District to "S-P-2"
Generalized Site Plan District for Kimball Park. (ZA13-135)
March 4, 2014; City Council approved a Preliminary Plat for Kimball
Park, (ZA13-136)
May 8, 2014; The Planning and Zoning Commission approved a Final
Plat for Kimball Park.
June 2, 2015; City Council approved a Zoning Change and Site Plan for
Kimball Park (Cambria Hotel and Suites). (ZA15-032)
December 6, 2016; City Council approved a master sign plan for the
Cambria Suites approving 42 inch letters with the letter `i' at 45 inches
for both the south and east facades and also allowing the applicant the
option of a channel cut letter that is a color that complies with the sign
ordinance or a reverse halo lit sign which can be any color, as allowed
by ordinance. (MSP16-007)
March 1, 2016; City Council approved a Zoning Change and Site Plan
from "S-P-2" Generalized Site Plan District to "S-P-2" Generalized Site
Plan District for The Offices at Kimball Park to revise the previously
approved S-P-2 Zoning and Concept Plan for Kimball Park and to seek
approval of a Site Plan for an approximately 116,484 square foot four-
story office building and a one-level parking garage. (ZA15-142)
February 21, 2017; City Council approved a Site Plan for the Kimball
Park, Lot 5 for a retail and restaurant building and granting: a variance
for vertical and horizontal articulation on all facades visible from State
Highway 114; a variance to allow painted metal posts at the top of the
Case No. Attachment A
ZA17-010 Page 1
columns; approval of variance to allow painted metal posts at the top of
the columns; noting the applicant has agreed to relocate the service
entrance and electrical equipment to generally be located on the
northeast portion of the building structure; noting that the patio cover
materials are not fabric material, but will consist of a metal material per
city code; and not approving the variance to Landscape Ordinance No.
544-13, as amended, Section 3.4, requiring parking lot landscape islands
to have a minimum width of 12 ft. to allow a width of approximately 9 ft.
(ZA17-002)
SIGN BOARD: August 17, 2017; Approved (6-0) as presented; subject to the Staff
Report dated August 11, 2017; specifically granting all requested
variances noted in the Staff Report.
STAFF COMMENTS: The application exhibits are hyper-linked to this report.
Case No. Attachment A
ZA17-010 Page 2
Vicinity Map
Keller Williams
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Case No. Attachment B
AZA17-010 Pagel