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SB Item 7 - SV17-007 PresentationMarshalls Sign Variance Item SV17-007 SV17-007 Applicant: Tracey Diehl, Expedite the Diehl Owner: Marshalls Request: Approval of sign variance to allow the proposed rear façade building sign to exceed the allowable letter height. Location: 2235 E. Southlake Blvd. Aerial View Site Plan S. Village Center Dr. Proposed Sign – South Elevation Allowable Signage: Letter Height: 16 inches Sign Area: 70 sf Comparison of Proposed and Allowable Signs Proposed Sign * Variance requested for 42” letter height Allowable Sign 16” letter height 17’-8” Approx.75% Approx.75% 19 ’ -3” Approved Sign (North Elevation) PGA Superstore Approved Rear Façade Sign The PGA Superstore, through the Kimball Oaks Master Sign Plan (MSP14 -001), was approved for 16 and 36 inch letters and 60 inch logo for a total of 74.33 sf for the south elevation sign. The sign is non -illuminated. Summary of Sign Ordinance 704-I and the Proposed Sign Sign Regulation Permitted (Sign Ord. 704-I) Proposed Attached Sign Letter Height/Sq. Ft. Area 16”/70 sf 42”/27” and 63.29 sf *Variance for letter ht. Site Photographs View south to the front façade sign View north to rear façade from S. Village Center Dr. 36-inch letters Approx. location of the proposed sign Questions?