Item 6A and 6B - 2035 Corridor Committee Meeting Report CITY OF
19 SOUTH LAKE
TEXAS
2 D 3 5
Southlake 2035 Corridor Planning Committee Meeting Report - DRAFT
Meeting 5 —August 10, 2016
MEETING
LOCATION:
Southlake Town Hall — Training Rooms 3C & 3D
1400 Main Street
Southlake, Texas, 76092
IN
ATTENDANCE:
• City Council Members: Gary Fawks, Chad Patton, former City Council
member Brandon Bledsoe
• Planning & Zoning Commission Members: Michael Springer, Chris
Greer
• Park Board Member: Frances Scharli
• City Staff: Ken Baker, Dennis Killough, Richard Schell, Jerod Potts,
Steven Anderson
AGENDA
ITEMS:
1. Call to Order
2. Review and make recommendations on the proposed White Chapel
Village development, which includes a six (6) story full service Marriott
Delta hotel with 240 rooms, located on approximately 15.865 acres at the
southeast corner of E. State Hwy. 114 and N. White Chapel Boulevard.
3. Adjournment.
MEETING
OVERVIEW:
On August 10, 2016 the Southlake 2035 Corridor Planning Committee
held their fifth meeting. The Committee was sent a packet of materials
prior to the meeting that were to be discussed during the session. A
meeting agenda was posted and the meeting time was advertised on the
City's website. The following meeting report focuses on discussion points
made during the meeting by members of the Committee, public and City
staff. This report is neither verbatim nor does it represent official meeting
minutes; rather it serves to inform elected and appointed officials, City
staff, and the public of the issues and questions raised by the Committee,
City staff, and any attendees of the meeting. Interested parties are
strongly encouraged to follow development cases through the process.
Please visit CityofSouthlake.com/Planning for more information.
Southlake 2035 Corridor Planning Committee Item #2 —Delta Hotel
Meeting#5—August 10, 2016 Page 2
CITY OF
19 SOUTH LAKE
TEXAS
2 D 3 5
ITEM #2 DISCUSSION — Delta Hotel:
• Staff made presentation to the Committee
• Questions for staff following presentation
Q: Do we have applications in process?
A: Yes
Q: Zero approved uses in the application for lot 2?
A: Correct, it is green space. Application would remove C-3 uses - to get
entitlement for retail / other uses on this site, the applicant would have to
go through the zoning process
Q: Does TXDOT have any input on the driveway setback where it is shown on
White Chapel? Did we get involved?
A: Does line up with the drive across the street and a median break
Q: Does this have overhead utility poles?
A: There are overhead Oncor poles and Tri-County is on the other side of the
road
Q: Drainage put into Carillon?
A: Yes
Q: Does drainage study say if Carillon Lake can handle drainage?
A: Carillon Lake designed as a regional watershed
Q: [Regarding platting property as two lots] As they move forward, if they
decide to sell lot 2 would it stand alone?
A: Yes, but it would be under the zoning regulations
• Carl Schwab, representing the project, made a presentation to the Committee.
The following includes comments by the presenter and other representatives of
the project:
o Initial concept was to create hotel as the centerpiece of the development
o Interested in the balance of the property
o Intend to eventually develop a roundabout and be surface parked
o Think the hotel will bring interest from corporate hotels, etc.
o Believe this building hits the corporate imagery sought for this location —
consistent with the imagery from the hospital design - think it sets the tone for
a corporate business flavor for the balance of the property
Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
Meeting#5—August 10, 2016 Page 1
o Different look than town square
OVERVIEW OF DELTA BRAND
o Delta purchased in 2015 by Marriott - was exclusively a Canadian resort
brand
o Marriott the largest hotel brand
o Delta - 36 hotels in 30 cities
o Looking for seasoned travelers — people coming in for business
o Delta does not have a style — look at each city and what that city wants
o High end finishes, wood floors in some rooms
o Full-service bars, sit-down restaurants
OVERVIEW OF PROPOSED SOUTHLAKE DELTA
o Ballroom located on southernmost portion of the tower
o Main entrance with drop off Porte-cochere to serve ballroom and main
entrance
o Very active front door
o Screened pool
o Restaurant is the heart of the function
o Elevations: masonry, stone and glass
o Took similar stone elements (hues) from the hospital
o Partial glass Porte-cochere in the front
• Questions for the applicant(s)
Q: Plat this as two lots?
A: Yes
Q: VTAC goes up between the two windows?
A: Yes - benefit of VTAC unit is it can be incorporated into window systems so
it is not a separate piece — between the two windows it looks like an
architectural element
RESPONSE BY COMMITTEE
Hard to tell in these pictures. Make sure there is better resolution in images
for P&Z
Q: Will have individual thermostats?
A: Yes — built into larger hospitality piece
RESPONSE BY COMMITTEE
Provide details on the unit, materials
Q: Tower? How heavily is roof enforced?
A: Probably have 5 foot steel joyce
RESPONSE BY COMMITTEE
Pool tucked away in corner -- perfect spot for rooftop pool, outdoor bar
RESPONSE FROM PRESENTER
Would likely not be placed on the ballroom
Southlake 2035 Corridor Planning Committee Item #2 —Delta Hotel
Meeting#5—August 10, 2016 Page 2
Q: Topography - where will the top of that ballroom stand in relation to the
land?
A: Where there is substantial grade difference to deal with at the southwest
corner and we need to level off some of that dirt to raise to the east and to
a limited extent to the north - goal is to minimize grade change in the back.
Will have some walls, trying to make as short as possible - plan to keep
finished floors as high as possible relative to the hotel
RESPONSE FROM PRESENTER
P&Z will want details on materials for retaining wall and how high it will be /
what visibility will be to neighbors. Have ordinances that require mechanical
screening of the roof
Q: Consider the fact that a hotel was approved across the street?
A: Do not believe that will compete with our product
Q: Planning to update feasibility study?
A: Don't believe that will be necessary
RESPONSE BY COMMITTEE
Concern about number of hotels coming in currently. Concern about
sustainability. Would be good to see what your consultant suggested
RESPONSE FROM PRESENTER
Like proximity to The Marq
RESPONSE BY COMMITTEE
Then why wouldn't the Indigo be competition?
RESPONSE FROM PRESENTER
Do not think they will be at the same price point
Q: Concerned about parking? Said you are planning restaurant to service up
to 400 people. Even if no guests and there are 400-600 people where will
they park?
A: Wedding or some type of event on evening where the hotel is 100% full it
would be valet park on the lawn until structured parking accomplished
RESPONSE BY COMMITTEE
Do not think that is realistic
Q: Barely have enough parking spaces for one per room and staff?
A: Meet parking requirement with 10% downward variance
RESPONSE BY COMMITTEE
Westin and Cambria each had parking agreements with other sites
Q: Is there drive access to hospital parking lot?
A: There is not - would be willing to accommodate that
QUESTION FROM PRESENTER TO STAFF
Q: If we meet the ordinance is there any problem?
RESPONSE BY STAFF
Southlake 2035 Corridor Planning Committee Item #2 —Delta Hotel
Meeting#5—August 10, 2016 Page 3
S-P district so you are creating a new zoning category, technically not a
variance to the parking ratio. Ordinance does require that parking occur on
all-weather surface
RESPONSE BY COMMITTEE
Would be nice to see long-term vision
Q: On mobility - Thought we were to the point where we do not have paths
that end up nowhere?
A: Path will connect with what is coming in on White Chapel and then
meanders through the site and connects to the existing sidewalk that
connects to the medical center
Q: Park dedication?
A: Have a tentative draft agreement with Steven on White Chapel
improvement project. Do not understand donating 4,000 square feet of
land to the City for a park
RESPONSE BY COMMITTEE
We expect that from everyone. This will be a question that is asked
• Comments by the Committee
o Have seen other developments in the city with a comprehensive plan in terms
of the urban design elements, open space, signage, parking, traffic, etc.
o Cambria had master plan with retail, open space, they developed office - had
complete plan for the site
o This is a very important corner, key location
o More specificity on the front end will probably provide more flexibility on the
back end
RESPONSE FROM PRESENTER
We know we want to open a hotel, and operate for a year to establish its
identity before breaking ground on anything else
o The appearance doesn't look as nice as others seen online
RESPONSE FROM PRESENTER
Had a market analysis done (market usability study) — the development arena
is highly competitive right now
RESPONSE BY COMMITTEE
Context will help support the land use argument, rational for the investment.
P&Z and others may ask why it makes since to have a hotel here
o You need to share with P&Z and City Council your vision for quality
o Think hotel looks nice - think you will run into questions you will not be able to
answer without long-term plan
RESPONSE FROM PRESENTER
Trying to create canvas with this piece of property
RESPONSE BY COMMITTEE
There is give and take. Where is the open space?
RESPONSE FROM PRESENTER
Southlake 2035 Corridor Planning Committee Item #2 —Delta Hotel
Meeting#5—August 10, 2016 Page 4
75% will be the maximum impervious coverage throughout the development
in PD regulations - recognize it needs to come together comprehensively. The
goal is to leave the City the flexibility to work with the landowner to develop
the rest of the property
o Not enough detail in elevations, building materials
o More detail on site grading on the back and what your plan is for that - may
be asked for 3D images because of the topography
o Architectural lighting elements to highlight elevations of the building
o Would like to see more details on the landscape plan
o Asking to add a hotel use to a prominent corner - the level of detail expected
will be above and beyond the minimum standards of an application
Southlake 2035 Corridor Planning Committee Item #2 —Delta Hotel
Meeting#5—August 10, 2016 Page 5
STAFF PRESENTATION SHOWN TO COMMITTEE:
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Hotel Uses
Hotel uses should be full-service hotels at market-driven locations.
primarily, in the S.H. 114 Corridor. Full-service, for the purposes of this
pian, shall be hotels that include a table-service restaurant within or
directly attached to the hotel. Other services or amenities typically
included would be bell service and room service, as well as available
meeting space. The desire is to approve hotels adequate to support
market-driven commerce in the City, paying attention to the product
mix such that the hospitality services in the area are complementary to
one another-
Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
Meeting#5—August 10, 2016 Page 7
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Southlake 2035 Corridor Planning Committee Item#2-Delta Hotel
Meeting#5-August 10, 2016 Page 16
APPLICANT PRESENTATION SHOWN TO COMMITTEE:
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THE TEAM - Developer/Sponsor
m'= RREM HoldirWr,LP"LC["RREhits privately heldaommercal real estate firm Laved in Dallaus,Tons With rcotsgoigg back
Er F'r 304years in the industry.QuriiMg the first i5yearsRRFAF principals and pied-mezg.r ocmpanies were primarily irrvohed in
H 0 L Lys NC S the imerstment soles and mortgage banking side of commercial real estate before turning to the principal side for the last 15+
years.RRFAF its currently focused on expanding itsdmerse real estate portfolrothrough a programmatic multifamily
aoquisrtwn platForm.Inadditron to uriqum high-grnlrty developmervVredevelopment opportunifres.RRFAF proirdes superior
seraroe and value to its wide range of im+estment partners from instihrtianal partners to hay net worth indrriduals.
RRFAF launched a multiFamiFy acquisition platform in late 2015,and hasaequired six properties totarigg apprcad ately 650
units in Tons andOklahann.With aamauM of pipeline deals undercortr;,M the platform itsexpeched t0000eed
3)DX units throughout the Southwest and Southeast by the end of 2016.
RRFAF 1salso buildini;onits pat experience in hospitarrty development and ownership. In 2GW-2008,RRFAFmMuired and
redeveloped two four-starbwuSquehate Ls-the Hotel Palomar Dallas jnow the HihonHyh6nd Hotel-prcturedonsrdei and
the Hotel Palomar Beverly Hills. In the last fnvay,mr;. RRFAFaequired twoe3dstigg beachfront hotels-Beachside Resort
{pictured tosidej and Bikini Beach Resort-in Fariama City Beady,Florida and developed two rirnroed sarwrmm hotels in Tens.
RRFAF will break ground in hte 2016fearly 2013 on a 1215-rcomCambrn in Charleston.South Carolina and 24G-room
Marriott Delta inSeuthlake,Tons.
.4ddrtroraRF RRW has more than 1,500 acres of land in Toms and 1uhnessm held for future da-welopment. This will include
sirygle-family residewtal lots.office,retai4 mukrfamil senior housing hospitarrty and seH sEarige.
C.f Sc{w.nb,RRFAF's lad project coordinator forthe Qeho Scuthlabq.acted as the Isd project manager for the
developrrxnt of the Beechwood Business lark in Fort Worth,IR for the Beechwood Company prior to joining RRHAF aaa
partner. Carl oversaw the masterplanniryg and development of the 502-acre property includgg the developinerrt of a
286room Westin Hotel and Greg Narmaw desSmad golf course j now the Marriott Hotel$Golf Club at Champions{.rrcle.
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Southlake 2035 Corridor Planning Committee Item #2 —Delta Hotel
Meeting#5—August 10, 2016 Page 17
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Southlake 2035 Corridor Planning Committee Item #2 —Delta Hotel
Meeting#5—August 10, 2016 Page 18
THE TEARN —Civil Engineer
coleCOLE&ASSOCIATES,INC.("Cole"]focuses on providing civil engineering land surveying,
planning.and landscape architecture services ofthe highest professional caIiberto governmental
agencies,developers,owners of residential and commercial properties.and operators of university
and health€are facilities.Our strength is grounded in aur€tient relationships and the vaIuewe bring
to projectsthroughourmulti-disciplined a pproa ch.We a re unique inthe sensethatwe€an provide
all traditional planning services in complete integrationwith our engineering.survey,and landscape
ar€hite€ture group.Sud?€oIIaborat onthroughoutthe design process has a direct Impact on a
project'sfeasibility and saves our clients time and money.This approach combinedwith our high
re g a rd f or re I atio nshi ps a s d e m onstrate d throug h o urf I exib il ity a nd re sp onsive nes s i s what
sets us apart.
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Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
Meeting#5—August 10, 2016 Page 19
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Southlake 2035 Corridor Planning Committee Item #2 -Delta Hotel
Meeting#5-August 10, 2016 Page 20
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THE TEAM —The Architect
MERRIMAMASSQCIATES{ARCHIfECTS,INC.(maa}is a Dallas b ase d Arch itecture 8_PIanningFirm
offering Programming.Urban PI anning,Arch itecturaI Design.Space PI a nning,Inte ri or
M 41 Pon Arch itecturerDesign.Graphic Design.Construction D o cum e rrt Pro ducti on,Construction Observation.
3-D VisuaIizationandFacilit esMoveCcordinatio n,Ourservices cover a1150 states and LO foreign
countries.
maa is a diversified practicewithexperience in broad range ofprojecttypesand complexities.We
approach each project as unique,which offers our clients customized project solutions.From the
thumbnail sketch to the 3-D computer animation.we workto meet your individual client's particular
needs,tailoring our services to accommodate each corporate,commercial,urban housing,civic,
hospitality governmental,educat onaIandmedicaIclierrts.
With offices in Da11as,Texas,Aust gTexas,andCha rlothe,NorthCarolina,we provide servicesto
clients on a national and international basis,emphasizing re peat clierrts as the heartof our practice.
Our45 professionals listento the needs of our clients andworkto meettheirindividual and specific
schedule,budget and scope requirements.maa has established a reputationfor design excellence
and technical detailingfor each of our projects and clients.
Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
Meeting#5—August 10, 2016 Page 21
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Southlake 2035 Corridor Planning Committee Item #2 —Delta Hotel
Meeting#5—August 10, 2016 Page 22
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The Brand
Delta Hotels and Resorts{'pelta'}is Marriott Intem3tipnals newest upscale,full-service hotel brand Founded in
196 ,Delta is Canada's leading full-service hotel operator.offering more guest rooms in the full service category than
any other hotel flag in Canada In March 2015,Marriott purchased the Delta brand consisting of 40 hotels totaling
appro dmatey 10,000 rooms in more than 30 d6es aQcw Canada Delta has a strong reputation and rich Ivs6ory with
f I-'o oroo-ert'ea in downtown Toronto, H3rrfay,Clttawal,and Montreal and in unforgettable resort locations such as
__-__ ro _=_�f.Delta offers afresh approach to the guest experience-inclr�ng its new modem guest room
DELTA __ _ _ -- 's use of technology, and well-appointed ar+elides that meet the modem traveler needs without
HOTELS ir== rr_= "=rrott is set to grow the Delta brand gbb.* irdudng anaggressiee ogaraian into the tkited States.
The Delta Souddake will offer upscale services and amenities iKk dog 130 Un 91 trouble Queens,and 19 sates
which are modern innovafwe and thoughttully designed and fied with technology features aimed at tDWs ,rghy
design-cons&us travelers who want to rrrr;.work and connect on their own terms.The hotel will also ba3st a full
service restaurant and burr, a state-of-the art ftress center and poot a business centeG and
approdmaWy 15,O00square feet of meeting and conference space_
Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
Meeting#5—August 10, 2016 Page 24
Welcome to Delta Hotels
• Marriott's newest upscale full-service
brand with 36 hotels in 30 cities across 1
Canada
• The first Delta Hotel in the United
States opened in April 2016 in Orlando
• Delta Hotels competes in the upscale
tier against brands like Doubletree and
Crowne Plaza
• Powered by Marriott's industry leading
digital, sales, and marketing engines,
Delta Hotels is poised for global growth
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Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
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The Streamliner
A group of seasoned travelers who are
focused on the lob at hand. For there,
travel is merely an extension of their own
office, not an opporlunity to sightsee. 1
These travelers are smart. stylish,
focused and agile.They prefer quality �.
over quantity.The goal of their stay is to
get in and out with as little hassle as
possible.
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The Power of Marriott
• Marnott.com is one of the world's largest lodging
websites,with 50 million visitors per month and
generating $126 in gross rooms revenue in 2015
• Marriott Mobile delivered$28 in revenue and 7
million app downloads in 2015
• Our negotiated rates with online travel agencies
like Expedia are among the lowest in the industry,
which translates to lower costs for hotels
• Globally, 60%of customers book on Marriott's
direct channels
• Marriott's Global Sales team is composed of 1.800
sales professionals in 85 countries, delivering
$156 annual sales in 2015
t)t LTA MOTELS
Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
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Marriott Rewards
• Marriott Rewards offers industry leading paid r
penetration rates at competitive costs �� r
• over 55 million members worldwsde
• Members on paid stays generate 50%of f�
total room-nights at systemwide hotels
• Members pay a higher Average Daily Rate
than non-members
• Members book through lower cost channels
• Voted Freddie Awards' Hotel Program of the
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Year for the$1h year in a row in 2015
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Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
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LobbiesA.
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THE TERM —Hotel Management
INTERSTATE HOTEL S&RESORTS("IHR") is the IeadinggIobaIhoteImanage ment€cmpany.Hotel
ITAKLO own e rs,d eve lop ers and guests dis cove rtheInterstate differen€e in our 460 h ot el s with 8 1,000
INTERSTATE roomsIocatedthroughoutthe UnitedStates andaroundtheworld,
Interstate is a wholly-owned subsidiary of a jcint venture b etwe en Th aye r Lodging Group andJin
Jiang Hotels.Cur rich history spanning 55 years of innovation,consistency and success is
unmatchedinthehospitalityindustry making Interstate the preferredhotelmanage mentcompany
of major global brands,It also allows our associatesto consistently deliver resultsfor real estate
investors,ownership groups,publicly-traded REITs,privately held companies,and private equity
fundstoday and in the brightfutureto come.
Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
Meeting#5—August 10, 2016 Page 35
tv 1f
Or
Questions?
Southlake 2035 Corridor Planning Committee Item#2—Delta Hotel
Meeting#5—August 10, 2016 Page 36