SB Item 4 - SV16-015 Care Now 13 CITY OF
SOUTHLAKE
Department of Planning & Development Services
STAFF REPORT
October 14, 2016
CASE NO: SV16-015
PROJECT: Sign Variance for Care Now
EXECUTIVE
SUMMARY: On behalf of Care Now, Starlite Sign is requesting approval of a variance to
Sign Ordinance No. 704-H and the Gateway Plaza II Master Sign Plan (MSP) to
allow three (3) attached building signs; and the placement of the proposed sign
on the south elevation to be off-center. The newly constructed building will be
located at 2751 E. State Hwy 114, Southlake, Texas.
REQUEST
DETAILS: The new Care Now building will be generally located on the southeast corner of
the eastbound SH 114 frontage road and N. Nolen Drive, adjacent to the
existing Buca di Beppo restaurant in Gateway Plaza Phase II. The subject Care
Now building was approved by City Council in April, 2016. The building will be
approximately 5,800 square feet in size, categorizing it in the MSP as "small
retail." The approved MSP allows for the signage as proposed with exception of
the number of attached signs on a lease space and the placement of the sign
on the south elevation to be off-center due to the location of a down spout. Sign
Ordinance No. 704-H also limits the number of attached signs per lease space
to two (2) and requires placement of attached signs to be in the middle 75% of
the single plane fagade. The applicant is requesting three (3) attached building
signs; north, west and south elevations. Since the application requested was
submitted prior to the adoption of Sign Ordinance No. 704-I, the regulations
found in Sign Ordinance No. 704-H were applied, where appropriate, in addition
to the regulations set forth in the approved MSP.
The specific variance requested is as follows:
Sign Regulation Permitted by MSP Permitted by Proposed
704-H
Number of
Attached Building 2 2 3
Signs
Signs shall be placed Signs shall be The south
Placement of within the middle placed within the elevation sign is
Attached Signs 75% of the single middle 75% of the off-center
plane fagade single plane fagade
ACTION NEEDED: Consider approval of sign variance request
ATTACHMENTS: (A) Background Information
(B) Vicinity Map
Case No.
SV16-015
Link to Presentation
Link to Sign Package
Link to Demonstration
STAFF CONTACT: Dennis Killough (817)748-8072
Lorrie Fletcher (817)748-8069
Case No.
SV16-015
BACKGROUND INFORMATION
OWNER: Wyndham Properties Ltd.
PROPERTY SITUATION: 2751 E. SH 114
LEGAL DESCRIPTION: Lot 2, Block 2, Gateway Plaza Phase II
CURRENT ZONING: "S-P-2" Generalized Site Plan District
HISTORY: February 2, 1999; Master Sign Plan approved for Gateway Plaza Ph I.
June 6, 2000; Master Sign Plan approved for Gateway Plaza Ph II.
September 16, 2003; Sign Variance for Big Bowl was denied. (SP03-
012)
December 2, 2003; Sign Variance for Camille's Sidewalk Cafe was
approved. (SP03-082)
June 15, 2004; Sign Variance for Steak N' Shake was denied. (SP04-
109)
October 19, 2004; an amendment to the Master Sign Plan for Gateway
Plaza Ph II was approved to amend the number and placement of
monument signs. (SP04-050)
December 7, 2004; Sign Variance for Shogun Restaurant was
approved. (SP04-268)
April 19, 2005; Sign Variance for Southlake Tavern was approved.
(SP05-090) *number of signs
August 16, 2005; Sign Variance for Red, Hot & Blue was approved.
(SP05-197)
September 6, 2005; Sign Variance for 24-Hour Fitness was approved.
(SP05-220)
March 6, 2007; Sign Variance for Weir's Furniture was approved.
(SP07-039) *number of signs
September 18, 2007; Sign Variance for Michael Anthony's was
approved. (SP07-275) *number of signs
November 20, 2007; Sign Variance for Modia was approved. (SP07-
396)
February 21, 2012; Sign Variance for Mellow Mushroom was approved.
(SV12-002)
June 19, 2012; Sign Variance for Modia was approved. (SV12-007)
Case No. Attachment A
SV16-015 Page 1
February 5, 2013; Sign Variance for Men's Wearhouse was approved.
(SV12-030)
STAFF COMMENTS: The application exhibits are attached and/or hyper-linked to this report.
City Council approval of the proposed signage does not eliminate the
requirement for appropriate sign application submittals prior to
installation of signs. Please contact Seantay Carpenter at 817-748-8215
or scarpentera-ci.southlake.tx.us for sign application processing and
pre-install inspections.
Variance Criteria:
9.6.2 VARIANCES
a. Variance Authorized. The City Council may authorize variances to
any restriction set forth in this ordinance, including but not limited
to the number, type, area, height, or setback of signs, or any other
aspect involved in the sign permitting process.
b. Approval Standards. In granting any variance, City Council shall
consider the following criteria:
(i) Special conditions exist which are peculiar to the land,
structure or building involved and are not applicable to other
lands, buildings or structures in the same zone. The City may
attach such conditions to granting all or a portion of any
variance necessary to achieve the purpose of this ordinance,
and;
(ii) The strict interpretation of the provisions of the ordinance
would deprive the applicant of rights commonly enjoyed by
other properties in the same zone under the terms of the
ordinance, and;
(iii) The special conditions and circumstances do not result from
the actions of the applicant and such conditions and
circumstances do not merely constitute pecuniary hardship
or inconveniences, and;
(iv) Granting the variance will meet the objectives of the
ordinance and not be injurious to the adjoining property
owners or otherwise detrimental to the public welfare, and;
(v) The request will be the minimum variance necessary to
alleviate the special hardship or practical difficulties faced by
the applicant in meeting the requirements of this ordinance;
and;
(vi) Granting of the variance will be in harmony with the spirit and
purpose of this sign ordinance.
(vii) Granting of a variance shall be specific to the subject sign(s).
Any modification of the signage approved by the variance or
the installation of new or replacement signage that does not
meet the specific requirements of the City Council variance
approval is prohibited and will be deemed non-compliant.
Application Process. Any request for a variance shall be made to the
Administrative Official and be accompanied by a completed application
Case No. Attachment A
SV16-015 Page 1
and a non-refundable filing fee in the amount specified in the current fee
schedule adopted by City Council. The sign variance will be considered
by the City Council following a recommendation by the Sign Board. The
Sign Board's recommendation will be forwarded to the City Council for
their consideration.
Regulation Comparison Charts:
Sign Regulation 704-1 704-H Gateway Plaza Ph II Proposed North
Max Sign Area 50.4 sf 50.4 sf 54 sf 37.2 sf
Max Letter Height 28 inches 28 inches 30 inches 30 inches
Max Logo Height 35 inches 35 inches 30 inches 16 inches
Placement Middle 75% Middle 75% Middle 75% Middle 75%
Illumination Halo or meet color Halo or internal Halo or internal Internal illuminated channel
criteria cut letters
Letter Color Neutrals(if not halo lit) Any Any Red and Blue
Total Number of 2 2 2 3
Signs
Sign Regulation 704-1 704-H Gateway Plaza Ph II Proposed West
Max Sign Area 51 sf 51 sf 54.5 sf 37.2 sf
Max Letter Height 16 inches 16 inches 30 inches 30 inches
Max Logo Height 20 inches 20 inches 30 inches 16 inches
Placement Middle 75% Middle 75% Middle 75% Middle 75%
Illumination Halo or meet color Halo or internal Halo or internal Internal illuminated channel
criteria cut letters
Letter Color Neutrals(if not halo lit) Any Any Red and Blue
Total Number of 2 2 2 3
Signs
Sign Regulation 704-1 704-H Gateway Plaza Ph II Proposed South
Max Sign Area 53 sf 53 sf 56.6 sf 37.2 sf
Max Letter Height 14 inches 14 inches 30 inches 30 inches
Max Logo Height 17.5 inches 17.5 inches 30 inches 16 inches
Placement Middle 75% Middle 75% Middle 75% Off-center
(sign width OK)
Illumination Halo or meet color Halo or internal Halo or internal Internal illuminated channel
criteria cut letters
Letter Color Neutrals(if not halo lit) Any Any Red and Blue
Total Number of 2 2 2 3
Signs
Case No. Attachment A
SV16-015 Page 1
Vicinity Map
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Case No. Attachment B
SV16-015 Page 1