Item 4C SPIN Report IDSOUTHLAKE
SPIN MEETING REPORT
SPIN Item Number: SPIN16-25
Project Name: Southlake 2035 Economic Development Master Plan (CP16-005)
SPIN Neighborhood: Citywide
Meeting Date: August 9, 2016
Meeting Location: 1400 Main Street, Southlake, TX
City Council Chambers
Total Attendance: Twenty-one (21)
Host: David Alexander, Community Engagement Committee
Applicant Presenting: Ken Baker, Senior Director of Planning and Development Services
City Staff Present: Ken Baker, Senior Director of Planning and Development Services;
Jerod Potts, Planner I
Attached to the end of this report are the Blackboard Connect Delivery Results for the August 9, 2016
SPIN Town Hall Forum
Town Hall Forums can be viewed in their entirety by visiting http://www.cityofsouthlake.com and clicking
on "Learn More" under Video On Demand; forums are listed under SPIN by meeting date.
FORUM SUMMARY:
Property Situation:
• Citywide
Development Details:
• Southlake 2030 is being updated, it is now the Southlake 2035 Plan
• Comprehensive Plan is made up of a number of elements — the Economic
Development Plan is one of those elements
• Economic Development and Tourism Plan was first adopted in 2011
• This update will separate Economic Development and Tourism into two distinct
plans
• Economic goal of Southlake is to sustain a strong and healthy economy
• This plan provides a blueprint to ensure that economic development occurs in a
successful manner that is aligned with the goals of the City and the City Council
• City's charter requires that each element be looked at every 5 years
• The economy in DFW area has changed in the past 5 years, and we have much
more information now to develop this plan, such as information from the retail
saturation study conducted in 2014
• Oversight for this plan was through the Community Enhancement and
Development Corporation (CEDC)
• All recommendations in 2030 plans are aligned with the City strategy map
• Retail saturation study identified 6 target industries that the City feels they can
support and would thrive: niche retail; office; medical and healthcare; finance,
insurance and wealth management; information technology and media;
biotechnology and pharmaceuticals
• Plan is divided into 4 main sections
o Section 3 focuses on the Southlake market
■ Recommendations cover a number of areas as related to the
Southlake marketplace
o Section 4 focuses on economic incentives
■ Recommendations deal with facilitating the strategic investment of
public funds to attract and retain quality businesses, to ensure
ongoing monitoring and reporting of projects that have received
incentives, and to maintain dedicated funding to achieve economic
development projects particularly as identified in this plan
o Section 5 focuses on business retention and expansion
■ Recommendations focus on creating opportunities for the City to
learn about concerns and needs of the business
o Section 6 focuses on the citizen and community engagement
■ Promote economic development efforts in the community
• Done through multimedia tools, social media and annual
report, and development of the website that exceeds
industry standards
Exhibits presented at SPIN:
CITY F
S(DUT L
Background
Sou thlake 2035 Plan Elements
J
E�
:2035
• - L
mmunity Enhancement Development Corporation
SOUTHLAKE 2035ECOROMICDEVELOPMENT
City -of Southlake Strategy Map
t6.Cy d&ii4PwMw==M;CiAativ2AM& on&*Fc=asci.-h,�-�sw ratrs
1
P.0—CA..c.-bi.r._.—.I- C.,C, .kr... .7..L—b.f.
�..M G,i rrS7Oti .-Fr.-:� ir.�■ �r.r1.Y ...�4r.���rim
a.� a'r• �-J.4.8 ��.r�.w,[ �Sr4.r.ti.�[ .r��rar S.�4ri.
K r..rr•M&
16
M Cc,A.-Far- �nIa.�� b F-
M iG4—r M1r.w Rilti—r—d M.0
u t�...��..r• u. bir.r.�
_rAririSlti � Y iQr�ir.47 Y��lii V,��F-E
-P D=AAY— ndr.rii l am.
Riab[j 4ti� k.Y.�4.��Cr• ..tri
Vision, Goal & Objectives
Vision tateme nt
outMaka will continue to enhance its status as a dasrra°.tar attractive, saFe.
hearthy and frscal?y-soand comr utWty with quant}neighborhoods. while
maintaining a high standafd afrrvrngr learn0g.. shopping wafkingr recraat?op.
and open spaces. South?aka wW continue to be a vibrant coramundy that
oprtorrrrz ee bath ecanoftc ancf envIroorrEntal sustainaW
,4, � rt r
:z r
SOUTHLAKE 21D35ECONOMIC # F PLAN
ED Plan Strategies
.M=
203
Jlfi- J ti t.�rry
-A"
r Ma�aar,ina..
M-F-bd,a ir*-CEr
I En hanoeni-ent of tax base
t
'Y 7rJ R!'F MF
i
I rSt Y��F7Y��iTi^�
i4�,!�r}+ IrFa-.t l4.dfrf Yr
,IT
YiiT V Mrb.MW I rz lr T 4�
ir
L4t.'L.j�S S Lti-r'��.�'rr r
� -�-^y rih
W
mm-Pd r-e-w-p- 0 Strategic communi%r�n and marketing
a,mak!!»k 1�4r�.R•Nl.r�
1-.0-ir h.lr
ilkk
I..i...,.FI. •alrrrrr r�Ir�
r GC-)
f
f '- f
71 •1 � .
�r
F I { = 7
• _ 1�t
�F f 7 '
Areas of Focus
LUI*l
Sec, 3 - Southlake Market �
J
Sec, 4 - Economic Incentives
Sec. Business Retention and
Expansion
Sec, 6 - Citizen and Community
Engagement
LOPM EN T & TOU Rl S M ADVI SORY BOARD
��yam•"}
41ti.Yi i� ' ��4�� I I•
�4�I7I1 TT}IWtr F�� ��
I.
1 aw:,e'YFa__ Tom: { 6 MS1AMn5 4a
a..
- 1+.sy,
.mll Area
SUMMARY A- RECOMMENDATION
F
h
5: pA:
h1coPorng ad }rr-q
SUMMARY RECOMMENDATIONS
*and"pzbn
t �
ININESSCLIMATE
��. r2 71.0 ff
�• i
qM
KWk
COLMCII
�Wi
U�If�� VI�E� �4ETH�D�
��•••-��-•�•��-^�"�•'�•��� E��11f�h1F�#EwEL�P�IJF �11�
rfirrtu�ik
gar Il�lirt In�rkrnr�t
■ -- ��
f
F-,•r 7tiRrn�7.
lI1l11A1.4F — ITI 4NLl 0 1 IM6191I IIAI1IIVITrE 0IMEW EI I AhI
Next Steps
August 18th — 6:30 P - PZ Commission public
hearing)
September 6 tri 5:30 P - City Council (I st
reading)
September 20th — 5:30 P — City Council (2116
reading and public Dearing)
QUESTIONS/ CONCERNS:
None
SPIN Meeting Reports are general observations of SPIN Meetings by City staff and SPIN Representatives.The report is neither verbatim nor official
meeting minutes;rather it serves to inform elected and appointed officials,City staff,and the public of the issues and questions raised by residents and
the general responses made. Responses as summarized in this report should not be taken as guarantees by the applicant. Interested parties are
strongly encouraged to follow the case through the Planning and Zoning Commission and final action by City Council.
Blackboard Connect Delivery Results for the August 9, 2016 SPIN Meeting
BIa(kbwrdconnect
This message has been sentl Here is a summary of the delivery results.Click here to view
mord information online,
Delivery Summary
Title SPIN Town Hall Forum-August 9,2016
Message Type Outreach
Site CITY OF SOUTHLAKE
Scheduled By Daniel Cortez
Send Time 0$10512016 05:30 PM (CT)
Voice Completed 0&05/2016 06:13 PM (CT)
Text Completed 0810512016 05:32 PM (CT)
Email Completed 08105/201605:31 PM (CT)
Selected Contacts 11051
Successfully reached 7328(66%)
Languages English"
Device Deliveries
65%(7G79)
"� 10858
1 97%(1715) 184
4�
httraJfmai I.gong Ie.canlm ail AM?ul=2&ik=c%eh0c1 bl&view=pt&sew ch=i nbux&th=1565d5b228e9ddc4&si m I=1565d5b228e9ddc4&si m I=1566024be927d107 1f3
818+2416 Ci,soulhlake,tcus Mail-Fwd:Blackboard Connect Delivery Results:SPIN Town Hall Forum-August 9,2416815+2016 5:30:00 PM(CT)
94%(537)
570
Iii-A
Detailed Delivery Results
Voice(listen)
Gooc A.ftemovn this is Daniel Cortez with the City of Southlake with a friendly reminder that
next .week on Tuesday, August 9th at bpm a SPIN town hall forum will be held for the
following items: The City of Southlake is proposing the adoption of the Southlake 2435:
Economic Development Master Plan, a component of the City's comprehensive plan. Next,
it SPIN Neighborhood 03 an applicant is proposing a two-story building for the Salons of
Volterra and a one-story building for a yoga and wellness center located near Kirkwood
Boulevard and Riviera Lane within the Carillon development. And lastly, in SPIN
Neighborhood#11 an applicant is proposing to develop an office building on approximately 2
acres located at 121 River Oaks Drive,Again, a SPIN Town Hall Forum will be held August
9th at bpm in the Southlake Town Hall Council Chambers, For more information about SPIN,
please go to www.southiakespin.org.Thank you for your attention. Have a great weekend!
Successful Deliveries 65% (7079)
Live Delivery 2133
Answering Machine 4946
Unsuccessful Deliveries 35% (3779)
Hangup 237
Undeliverable 741
Opted-Out 20
Bad Phone Number 3
Busy 92
No Answer 2686
rt
kWd Email
Good Aftemoon this is Daniel Cortez with the City of Southlake with a friendly reminder that
next week on Tuesday, August 9th at bpm a SPIN town hall forum will be held for the
following items: The City of Southlake is proposing the adaption of the Southlake 2635:
Economic Development Master Plan, a component of the City's comprehensive plan. Next;
in SPIN Neighborhood 03 an applicant is proposing a two-story building for the 521ons of
Volterra and a one-story building fora yoga and wellness ...
Email Sent 94% (537)
Email Opted-Out 6% (33)
SMS
Fol low the link for more information: http;flbit.lyfSPIN2016Aug9
Text Email Sent 97% (178)
Text Not Sent 2% (4)
Invalid Text Phone 1% (2)