Item 4C CITY OF
SOUTHLAKE
MEMORANDUM
August 9, 2016
To: Honorable Mayor and City Council
From: Ken Baker, Senior Director of Planning and Development Services
Subject: Item 4C— Ordinance 704-1
Action Requested: Consider 1St reading for proposed amendments to Sign Ordinance No.
704, as amended.
Background
Information: Since the adoption of Sign Ordinance 704-H back in September of 2015,
we have seen modern changes in signage and window displays; re-
occurring instances of signage violations; a need to clarify and add to the
definitions section; and, the addition of illumination, sign type and color
standards.
Staff has provided specific details regarding all of the proposed changes
in the audio PowerPoint presentation provided in the packet. Two of the
major changes deal with the following:
1. Attached Signs
a. If the sign is proposed as a reversed channel sign (halo lit
or back lit), the letter may be any color, however, the back
light shall be limited to white or off-white.
b. If the sign is proposed as individually mounted channel
letters, specific criteria shall apply in regards to letter color
as described in Section 7.2, Table 4.
2. Existing Commercial Building For Lease or Sale Ground Sign
a. This type sign is determined to be prohibited, OR
b. This type sign will be regulated as stated in Section 6,
Table 3, Number 10.
Financial
Considerations: None
Strategic Link: CB03 — Engage in thoughtful planning to ensure continued high quality
development that is integrated will into the current built environment;
C3 — Provide attractive & unique spaces for enjoyment of personal
interests.
Citizen Input /
Board Review: Link to SPIN Summary Report
CITY OF
SOUTHLAKE
Legal Review: The draft ordinance has been reviewed by the City Attorney.
Supporting
Document: Link to draft Ordinance No. 704-1
Link to PowerPoint Presentation
Sign Board: August 4, 2016; Approved (5-0) as presented.
Staff
Recommendation: Approve as presented or provide feedback for modification(s)