Item 9BSOUTHLAKE
PLANNING & DEVELOPMENT
SERVICES
STAFF REPORT
November 9, 2021
CASE NO: SV21-0024
PROJECT: Sign Variance for Mesero
EXECUTIVE
SUMMARY: Mesero is requesting approval of a variance to Sign Ordinance No. 704, as
amended, and to the Shops of Southlake (MSP) for three attached building signs.
Mesero is located at 1471 E. Southlake Blvd., Southlake, Texas.
REQUEST
DETAILS: The Mesero lease space is generally located approximately 180 feet southwest
of Central Avenue and E. Southlake Blvd. intersection and located within the
Shops of Southlake. The purpose of this request is to receive approval of a
variance to the Sign Ordinance No. 704, as amended, and the Shops of
Southlake Master Sign Plan to allow 3 attached signs on the north, south and
west elevations that have larger than permitted letter heights with push thru
amber face lit and backlit channel letters and a tag line using white acrylic
letters '/2 inch thick. The maximum permitted letter height is 18 inches. The
upper-case letter "M" is 55 % inches and the lower case letters approximately
31 inches in height. The sign letters appear white during daylight but will appear
orange with an orange halo at nighttime with the proposed amber LED lights
within the sign structure. The Sign Ordinance requires a white or neutral color
sign face and lighting. The Ordinance also requires channel cut letters be a
minimum of 2 inches thick. This proposal represents changes made following
the recommendations of the Sign Board.
Case No.
SV21-0024